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subject:"Marketingmanagement"
~subject:"Betriebswirtschaftslehre"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliography included"
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Search: subject_exact:"Freizeitwirtschaft"
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Marketingmanagement
Betriebswirtschaftslehre
Freizeitwirtschaft
152
Leisure industries
152
Deutschland
31
Germany
31
Economics of leisure
25
Freizeitökonomie
25
Satisfaction
24
Zufriedenheit
24
Welt
23
World
23
Event marketing
18
Event-Marketing
18
Freizeitverhalten
17
Leisure behaviour
17
Tourism
17
Tourismus
17
Tourism industry
13
Tourismuswirtschaft
13
USA
11
United States
11
Freizeit
9
Theorie
9
Theory
9
Consumer behaviour
8
Konsumentenverhalten
8
Leisure
8
Sport
7
Sports
7
Marketing management
6
Beziehungsmarketing
5
Brand management
5
Holiday behaviour
5
Markenführung
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5
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5
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Aufsatz im Buch
Bibliography included
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14
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14
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5
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4
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3
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3
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German
4
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3
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Agricola, Sigurd
1
Bharwani, Sonia
1
Brunner, Maximilian
1
Freitag, Elke
1
Janjua, Paviandeep Rai
1
Kagermeier, Andreas
1
Nayak, Bhabani Shankar
1
Prejmerean, Mihaela
1
Schäfer, Hubert
1
Tabassum, Naznin
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Vasilache, Simona
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1
Industrie und Tourismus : innovatives Standortmanagement für Produkte und Dienstleistungen
1
Innovations in services marketing and management : strategies for emerging economies
1
Lehr- und Handbücher zu Tourismus, Verkehr und Freizeit
1
Modern Corporations and Strategies at Work
1
Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
1
Tourismusforschung in Nordrhein-Westfalen : Ergebnisse, Projekte, Perspektiven
1
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ECONIS (ZBW)
7
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1
The marketing practices of Walt Disney and Warner Media : a comparative analysis
Janjua, Paviandeep Rai
;
Tabassum, Naznin
;
Nayak, …
- In:
Modern Corporations and Strategies at Work
,
(pp. 93-111)
.
2022
Persistent link: https://www.econbiz.de/10013419427
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2
Hospitality innovations in the emerging experience economy : a case study of the Oberoi resorts
Bharwani, Sonia
- In:
Innovations in services marketing and management : …
,
(pp. 307-328)
.
2014
Persistent link: https://www.econbiz.de/10010201153
Saved in:
3
Marketing strategies of leisure providers to attract Romanian business school graduates
Vasilache, Simona
;
Prejmerean, Mihaela
- In:
Proceedings of the 16th Annual Conference on Marketing …
,
(pp. 411-423)
.
2008
Persistent link: https://www.econbiz.de/10003800229
Saved in:
4
Erlebniswelten im Marketing-Mix
Brunner, Maximilian
- In:
Industrie und Tourismus : innovatives …
,
(pp. 129-137)
.
2008
Persistent link: https://www.econbiz.de/10003647156
Saved in:
5
Multiplex-Kinos als neues Angebotselement im Freizeitmarkt
Freitag, Elke
;
Kagermeier, Andreas
- In:
Tourismusforschung in Nordrhein-Westfalen : Ergebnisse, …
,
(pp. 43-55)
.
2002
Persistent link: https://www.econbiz.de/10003359622
Saved in:
6
Freizeit : Grundlagen für Planer und Manager
Agricola, Sigurd
-
2000
Persistent link: https://www.econbiz.de/10001520241
Saved in:
7
Musicalproduktionen : Marketingstrategien und Erfolgsfaktoren
Schäfer, Hubert
-
1998
Persistent link: https://www.econbiz.de/10000645198
Saved in:
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