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subject:"Marketingmanagement"
~subject:"Consumer behaviour"
~subject:"Sports"
~type_genre:"Book section"
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Search: subject_exact:"Freizeitwirtschaft"
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Marketingmanagement
Consumer behaviour
Sports
Freizeitwirtschaft
148
Leisure industries
148
Deutschland
27
Germany
27
Economics of leisure
25
Freizeitökonomie
25
Satisfaction
24
Zufriedenheit
24
Welt
23
World
23
Event marketing
18
Event-Marketing
18
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17
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Freizeitverhalten
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8
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20
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12
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12
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7
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English
15
German
5
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Bakker, Gerben
1
Bharwani, Sonia
1
Binkhorst, Esther
1
Braun von Reinersdorff, Andrea
1
Brunner, Maximilian
1
Carbone, Lewis P.
1
Chiun, Desmond Chong Fook
1
Dekker, Teun Den
1
Freitag, Elke
1
Gibson, Heather J.
1
Goan, Suzie
1
Green, B. Christine
1
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1
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1
Hudson, Simon
1
Jackson, Edgar L.
1
Janjua, Paviandeep Rai
1
Jones, Ian
1
Kagermeier, Andreas
1
LaTour, Kathryn A.
1
Mohd Suki, Norazah
1
Nathan, Robert Jeyakumar
1
Nayak, Bhabani Shankar
1
Pikkemaat, Birgit
1
Prejmerean, Mihaela
1
Quack, Heinz-Dieter
1
Rasche, Christoph
1
Schuckert, Markus
1
Scott, Simeon
1
Sökmen, Seda
1
Tabassum, Naznin
1
Vasilache, Simona
1
Vrondou, Ourania P.
1
Wachowiak, Helmut
1
Walker, Gordon J.
1
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Sport tourism : concepts and theories
4
Tourismusforschung in Nordrhein-Westfalen : Ergebnisse, Projekte, Perspektiven
2
Co-creation and well-being in tourism
1
Handbook of research on leveraging consumer psychology for effective customer engagement
1
Handbook on the economics of leisure
1
Industrie und Tourismus : innovatives Standortmanagement für Produkte und Dienstleistungen
1
Innovations in services marketing and management : strategies for emerging economies
1
Marketing of tourism experiences
1
Memorable customer experiences : a research anthology
1
Modern Corporations and Strategies at Work
1
Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
1
Professional Services : "Mismanaged Industries - Chancen und Risiken" ; Werkstatt-Bericht
1
Sport and tourism : strategies to develop tourist destinations
1
Stadt- und Standortmarketing : Analysen, Erfahrungen, Perspektiven
1
The evolution of consumption : theories and practices
1
Time shift, leisure and tourism : impacts of time allocation on successful products and services
1
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1
Sport venues as sport tourism destinations : examining a dynamic multilinked leisure proposal
Vrondou, Ourania P.
- In:
Sport and tourism : strategies to develop tourist …
,
(pp. 211-227)
.
2023
Persistent link: https://www.econbiz.de/10014369463
Saved in:
2
The marketing practices of Walt Disney and Warner Media : a comparative analysis
Janjua, Paviandeep Rai
;
Tabassum, Naznin
;
Nayak, …
- In:
Modern Corporations and Strategies at Work
,
(pp. 93-111)
.
2022
Persistent link: https://www.econbiz.de/10013419427
Saved in:
3
An online marketing strategies assessment for companies in airlines and entertainment industries in Malaysia
Nathan, Robert Jeyakumar
;
Chiun, Desmond Chong Fook
; …
- In:
Handbook of research on leveraging consumer psychology …
,
(pp. 1-15)
.
2017
Persistent link: https://www.econbiz.de/10011528805
Saved in:
4
Postmodern museum visitor experience as a leisure activity
Özel, Çağıl Hale
;
Sökmen, Seda
- In:
Co-creation and well-being in tourism
,
(pp. 33-46)
.
2017
Persistent link: https://www.econbiz.de/10012208343
Saved in:
5
Hospitality innovations in the emerging experience economy : a case study of the Oberoi resorts
Bharwani, Sonia
- In:
Innovations in services marketing and management : …
,
(pp. 307-328)
.
2014
Persistent link: https://www.econbiz.de/10010201153
Saved in:
6
Contradictions of capitalism in health and fitness leisure
Scott, Simeon
- In:
Handbook on the economics of leisure
,
(pp. 153-175)
.
2011
Persistent link: https://www.econbiz.de/10009504876
Saved in:
7
Agenda for co-creation tourism experience research
Binkhorst, Esther
;
Dekker, Teun Den
- In:
Marketing of tourism experiences
,
(pp. 213-229)
.
2010
Persistent link: https://www.econbiz.de/10003944776
Saved in:
8
Managing hospitality experiences : Las Vegas style
LaTour, Kathryn A.
;
Carbone, Lewis P.
;
Goan, Suzie
- In:
Memorable customer experiences : a research anthology
,
(pp. 177-193)
.
2009
Persistent link: https://www.econbiz.de/10003902758
Saved in:
9
Marketing strategies of leisure providers to attract Romanian business school graduates
Vasilache, Simona
;
Prejmerean, Mihaela
- In:
Proceedings of the 16th Annual Conference on Marketing …
,
(pp. 411-423)
.
2008
Persistent link: https://www.econbiz.de/10003800229
Saved in:
10
Erlebniswelten im Marketing-Mix
Brunner, Maximilian
- In:
Industrie und Tourismus : innovatives …
,
(pp. 129-137)
.
2008
Persistent link: https://www.econbiz.de/10003647156
Saved in:
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