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subject:"Marketingmanagement"
~subject:"Consumer behaviour"
~type_genre:"Bibliografie enthalten"
~type_genre:"Book section"
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Search: subject_exact:"Freizeitwirtschaft"
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Marketingmanagement
Consumer behaviour
Freizeitwirtschaft
152
Leisure industries
152
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31
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31
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25
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25
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24
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Bakker, Gerben
1
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1
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1
Brunner, Maximilian
1
Carbone, Lewis P.
1
Chiun, Desmond Chong Fook
1
Dekker, Teun Den
1
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Tourismusforschung in Nordrhein-Westfalen : Ergebnisse, Projekte, Perspektiven
2
Co-creation and well-being in tourism
1
Gabler-Edition Wissenschaft
1
Handbook of research on leveraging consumer psychology for effective customer engagement
1
Industrie und Tourismus : innovatives Standortmanagement für Produkte und Dienstleistungen
1
Innovations in services marketing and management : strategies for emerging economies
1
Marketing of tourism experiences
1
Memorable customer experiences : a research anthology
1
Modern Corporations and Strategies at Work
1
Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
1
Stadt- und Standortmarketing : Analysen, Erfahrungen, Perspektiven
1
The evolution of consumption : theories and practices
1
Time shift, leisure and tourism : impacts of time allocation on successful products and services
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ECONIS (ZBW)
14
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1
The marketing practices of Walt Disney and Warner Media : a comparative analysis
Janjua, Paviandeep Rai
;
Tabassum, Naznin
;
Nayak, …
- In:
Modern Corporations and Strategies at Work
,
(pp. 93-111)
.
2022
Persistent link: https://www.econbiz.de/10013419427
Saved in:
2
An online marketing strategies assessment for companies in airlines and entertainment industries in Malaysia
Nathan, Robert Jeyakumar
;
Chiun, Desmond Chong Fook
; …
- In:
Handbook of research on leveraging consumer psychology …
,
(pp. 1-15)
.
2017
Persistent link: https://www.econbiz.de/10011528805
Saved in:
3
Postmodern museum visitor experience as a leisure activity
Özel, Çağıl Hale
;
Sökmen, Seda
- In:
Co-creation and well-being in tourism
,
(pp. 33-46)
.
2017
Persistent link: https://www.econbiz.de/10012208343
Saved in:
4
Hospitality innovations in the emerging experience economy : a case study of the Oberoi resorts
Bharwani, Sonia
- In:
Innovations in services marketing and management : …
,
(pp. 307-328)
.
2014
Persistent link: https://www.econbiz.de/10010201153
Saved in:
5
Agenda for co-creation tourism experience research
Binkhorst, Esther
;
Dekker, Teun Den
- In:
Marketing of tourism experiences
,
(pp. 213-229)
.
2010
Persistent link: https://www.econbiz.de/10003944776
Saved in:
6
Managing hospitality experiences : Las Vegas style
LaTour, Kathryn A.
;
Carbone, Lewis P.
;
Goan, Suzie
- In:
Memorable customer experiences : a research anthology
,
(pp. 177-193)
.
2009
Persistent link: https://www.econbiz.de/10003902758
Saved in:
7
Marketing strategies of leisure providers to attract Romanian business school graduates
Vasilache, Simona
;
Prejmerean, Mihaela
- In:
Proceedings of the 16th Annual Conference on Marketing …
,
(pp. 411-423)
.
2008
Persistent link: https://www.econbiz.de/10003800229
Saved in:
8
Erlebniswelten im Marketing-Mix
Brunner, Maximilian
- In:
Industrie und Tourismus : innovatives …
,
(pp. 129-137)
.
2008
Persistent link: https://www.econbiz.de/10003647156
Saved in:
9
The evolution of entertainment consumption and the emergence of cinema, 1890 - 1940
Bakker, Gerben
- In:
The evolution of consumption : theories and practices
,
(pp. 93-137)
.
2007
Persistent link: https://www.econbiz.de/10003572195
Saved in:
10
The "new customer" in the experience economy : implications for the management of theme parks with an edutainment focus
Pikkemaat, Birgit
;
Schuckert, Markus
- In:
Time shift, leisure and tourism : impacts of time …
,
(pp. 233-247)
.
2006
Persistent link: https://www.econbiz.de/10003386461
Saved in:
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