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subject:"Schweden"
type:"article"
~person:"Bogomolova, Svetlana"
~subject:"Konsumentenverhalten"
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Schweden
Konsumentenverhalten
Consumer behaviour
3
Großbritannien
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United Kingdom
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Food retailing
2
Lebensmitteleinzelhandel
2
Brand image
1
Brand management
1
Catalogues
1
Deal types
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Einzelhandel
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Einzelhandelspreis
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Grocery retail practices
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Higher education institution
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Hochschule
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Internet marketing
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Markenführung
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Markenimage
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Online-Marketing
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Preismanagement
1
Price promotions
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Pricing strategy
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Psychographic characteristics
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Retail price
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Retail trade
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Sales promotion
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Satisfaction
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Social Web
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Social web
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Students
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Studierende
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Supermarkets
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USA
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United States
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University brand identification
1
Verkaufsförderung
1
Viral marketing
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Virales Marketing
1
Zufriedenheit
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eWOM
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Bogomolova, Svetlana
Gustafsson, Siv S.
10
Dennis, Charles
7
Siklos, Pierre L.
7
Hansen, Hans
6
Mitchell, Vincent-Wayne
6
Braun, Michael
5
Hauser, John R.
5
Horváth, Roman
5
Kenjoh, Eiko
5
Liberali, Guilherme
5
Oliveira-Castro, Jorge M.
5
Shukla, Paurav
5
Smeeding, Timothy M.
5
Urban, Glen L.
5
Wetzels, Cécile M. M. P.
5
Anxo, Dominique
4
Brewster, Chris
4
Buraimo, Babatunde
4
Foxall, Gordon R.
4
Hackley, Christopher E.
4
Hein, Eckhard
4
Mazzocchi, Mario
4
Melling, Joseph
4
Rettie, Ruth
4
Roper, Stuart
4
Sharma, Piyush
4
Stobart, Jon
4
Szmigin, Isabelle
4
Tinson, Julie
4
Waddams Price, Catherine M.
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Warnaby, Gary
4
Wells, Victoria K.
4
Balcombe, Kelvin G.
3
Bang, Nguyen
3
Battisti, Giuliana
3
Bordo, Michael D.
3
Burchell, Kevin
3
Burdekin, Richard C. K.
3
Carrigan, Marylyn
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Journal of retailing and consumer services
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
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ECONIS (ZBW)
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1
Behavioural and psychographic characteristics of supermarket catalogue users
Tan, Pei Jie
;
Tanusondjaja, Arry
;
Corsi, Armando
; …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502679
Saved in:
2
The impact of university brand identification and eWOM behaviour on students' psychological well-being : a multi-group analysis among active and passive social media users
Lee, Daisy
;
Ng, Peggy M. L.
;
Bogomolova, Svetlana
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
3/4
,
pp. 384-403
Persistent link: https://www.econbiz.de/10012249035
Saved in:
3
Price promotion landscape in the US and UK : depicting retail practice to inform future research agenda
Bogomolova, Svetlana
;
Dunn, Steven
;
Trinh, Giang
; …
- In:
Journal of retailing and consumer services
25
(
2015
),
pp. 1-11
Persistent link: https://www.econbiz.de/10011313622
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