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subject:"Textilindustrie"
~subject:"Luxusgüter"
~subject:"Online retailing"
~type_genre:"Book section"
~type_genre:"Conference paper"
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Textilindustrie
Luxusgüter
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Mode
344
Fashion
340
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124
Clothing industry
124
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90
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59
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Sustainable Luxury : An International Perspective
6
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
5
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
The artification of luxury fashion brands : synergies, contaminations, and hybridizations
3
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
2
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
2
Global marketing strategies for the promotion of luxury goods
2
Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
2
New luxury management : creating and managing sustainable value across the organization
2
11 Fallstudien von Handelsunternehmen
1
A journey through manufacturing and supply chain strategy research : a tribute to Professor Gianluca Spina
1
APPROACHES TO CORPORATE SOCIAL RESPONSIBILITY : knowledge, values, and actions
1
Advancing insights on brand management
1
Aestetics and style in strategy
1
Apps management and e-commerce transactions in real-time
1
Art wealth management : managing private art collections
1
Building corporate identity, image and reputation in the digital era
1
CSR in an age of isolationism
1
Contemporary case studies on fashion production, marketing and operations
1
Contemporary management and global leadership for sustainability
1
Creating a sustainable competitive position : ethical challenges for international firms
1
Creative industries and entrepreneurship : paradigms in transition from a global perspective
1
Detox fashion : case studies
1
Digital Controlling & Simple Finance : die Zukunft der Unternehmenssteuerung
1
Doing business in the MENA region : insights from the EFMD case writing competition
1
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
1
E-business : state of the art of ICT based challenges and solutions
1
Emerging themes in E-business research
1
Empirical studies on economics of innovation, public economics and management : proceedings of the 18th Eurasia business and economics society conference
1
Entrepreneurship in international marketing
1
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
1
Fashion branding and communication : core strategies of European luxury brands
1
Flagship marketing : concepts and places
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Future advancements for CSR and the sustainable development goals in a post-COVID-19 world
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Global luxury : organizational change and emerging markets since the 1970s
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Green advertising and the reluctant consumer
1
Handbook of research on digital transformation management and tools
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Handbook of research on global networking post COVID-19
1
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
1
Integrated Business Models in the Digital Age : Principles and Practices of Technology Empowered Strategies
1
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Augmented Reality (AR) in retailing : customers' experience in luxury fashion
Mekonnen, Aster
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 91-106)
.
2024
Persistent link: https://www.econbiz.de/10014529066
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2
The distributed creative brand image : integrating digital influencer collaboration into omnichannel marketing communication
Kallevig, Annette
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 249-270)
.
2024
Persistent link: https://www.econbiz.de/10014529112
Saved in:
3
Ethical consumption and self-authenticity in a second-hand luxury fashion industry online platform : a conceptual model of interpretation
Faraoni, Monica
;
Ranfagni, Silvia
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 359-381)
.
2024
Persistent link: https://www.econbiz.de/10014529119
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4
Ethical AI integration in marketing strategies for sustainable e-commerce fashion designing
Rana, Nirbhay
- In:
Contemporary management and global leadership for …
,
(pp. 218-233)
.
2024
Persistent link: https://www.econbiz.de/10014532604
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5
Corporate fashion and circular economy : how to manage ethical challenges in marketing of B2B textiles
Sönnichsen, Sönnich Dahl
- In:
Creating a sustainable competitive position : ethical …
,
(pp. 33-57)
.
2023
Persistent link: https://www.econbiz.de/10014455189
Saved in:
6
AI-powered technologies used in online fashion retail for sustainable business : AI-powered technologies impacting consumer buying behavior
Sharma, Meenakshi
;
Shail, Hinika
;
Painuly, Pramod Kumar
; …
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 538-561)
.
2023
Persistent link: https://www.econbiz.de/10014414316
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7
Helping online fashion customers help themselves : personalised recommender systems
Pereira, Artur M.
;
Barros Costa, Evandro de
;
Vieira, Thales
- In:
Reinventing Fashion Retailing : Digitalising, …
,
(pp. 17-33)
.
2023
Persistent link: https://www.econbiz.de/10013542055
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8
Fashion brands and emerging markets' opportunities : a literature review from a consumer behaviour and marketing perspective
Sestino, Andrea
;
Di Matteo, Serena
;
Amatulli, Cesare
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 23-45)
.
2023
Persistent link: https://www.econbiz.de/10013543047
Saved in:
9
The power of neuromarketing : taking luxury fashion marketing in Southeast Asia markets to a whole new level
Ala, Mamun
;
Nair, Sumesh
;
Rasul, Tareq Faizur
- In:
Fashion Marketing in Emerging Economies Volume II : …
,
(pp. 73-98)
.
2023
Persistent link: https://www.econbiz.de/10013543383
Saved in:
10
South Africa : a snapshot of contemporary fashion retail
Nimo, Ken Kweku
- In:
Fashion Marketing in Emerging Economies Volume II : …
,
(pp. 189-212)
.
2023
Persistent link: https://www.econbiz.de/10013543396
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