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subject:"USA"
type_genre:"Case study"
~isPartOf:"California management review"
~isPartOf:"Journal of business case studies"
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Fiat : open innovation in a downturn (1993-2003)
Di Minin, Alberto
;
Frattini, Federico
;
Piccaluga, Andrea
- In:
California management review
52
(
2009/10
)
3
,
pp. 132-159
Persistent link: https://www.econbiz.de/10003982758
Saved in:
2
Brands as ideological symbols : the Cola wars
Aggarwal, Praveen
;
Knudsen, Kjell
;
Maamoun, Ahmed
- In:
Journal of business case studies
5
(
2009
)
2
,
pp. 27-33
Persistent link: https://www.econbiz.de/10003825946
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