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type:"book"
type_genre:"Fallstudie"
~person:"Botten, Neil"
~person:"French, Jeff"
~subject:"Strategisches Management"
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Strategic social marketing
French, Jeff
;
Gordon, Ross
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2015
Persistent link: https://www.econbiz.de/10013548160
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Managing global business strategies : a twenty-first-century perspective
McManus, John
;
White, Don
;
Botten, Neil
-
2008
Persistent link: https://www.econbiz.de/10003679720
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