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type:"book"
~institution:"AMA Summer Academic Conference <2019, Chicago, Ill.>"
~institution:"Fördergesellschaft Marketing an der Universität Augsburg"
~subject:"Werbung"
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Werbung
Consumer behaviour
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Konsumentenverhalten
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Marketing
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Advertising
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Deutschland
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Germany
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Alvarez Mourey, James
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AMA Summer Academic Conference <2019, Chicago, Ill.>
Fördergesellschaft Marketing an der Universität Augsburg
National Bureau of Economic Research
8
Springer Fachmedien Wiesbaden
8
American Marketing Association
5
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Conference on Advertising and Consumer Psychology <2, 1983, Chicago, Ill.>
2
Technische Universität Braunschweig
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AMA Winter Academic Conference <2021, Online>
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Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Advertising and Consumer Psychology Conference <4, 1985, Chicago, Ill.>
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American association of Advertising Agencies
1
Association of National Advertisers
1
Avrim Lazar and Associates
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Boston College / Department of Economics
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Consumer Research Institute, inc.
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Department of Agricultural Economics, New York State College of Agriculture and Life Sciences, Cornell University
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Deutsche Werbewissenschaftliche Gesellschaft
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Deutschland / Bundeswehr / Universität Hamburg
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Erasmus Research Institute of Management
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European Advertising Academy
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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Forschungsgruppe Konsum und Verhalten
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Friedrich-Schiller-Universität Jena
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Förderverein Marburger Japan-Reihe
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Humboldt-Universität zu Berlin / Wirtschaftswissenschaftliche Fakultät
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ICORIA / Veranstaltung <19., 2021, Bordeaux>
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ICORIA <11, 2012, Stockholm>
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ICORIA <16., 2017, Gent>
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IGI Global
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IP Deutschland GmbH <Köln>
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International Conference on Research in Advertising <4, 2005, Saarbrücken>
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Internationale Handelstagung <1987, Rüschlikon>
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NetLibrary, Inc
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Organisation for Economic Co-operation and Development
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Peter Lang GmbH
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Point-of-Purachse Advertising Institute
1
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
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Study on the consumer judgment of advertising
1
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Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
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Trends im Konsumentenverhalten : eine Analyse der Veränderung von Verbrauchersensibilität und Verbraucherverhalten
Scobel, Christoph-H.
-
1995
-
Als Ms. gedr.
Persistent link: https://www.econbiz.de/10000532733
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