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type_genre:"Fallstudie"
~isPartOf:"Journal of marketing management : MM"
~type_genre:"Article in journal"
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Fashion
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Journal of marketing management : MM
Journal of fashion marketing and management
216
Journal of retailing and consumer services
78
Journal of business research : JBR
66
Journal of global fashion marketing : JGfM
55
International journal of consumer studies
33
International journal of production economics
29
International journal of retail & distribution management
27
Cogent business & management
20
The international review of retail, distribution and consumer research
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Business history
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Asia Pacific journal of marketing and logistics
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Young consumers : insight and ideas for responsible marketers
15
International journal of business and globalisation : IJBG
14
International journal of retail and distribution management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
The journal of brand management : an international journal
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Transportation research / E : an international journal
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Psychology & marketing
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The journal of product & brand management
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Qualitative market research : an international journal
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Technological forecasting & social change : an international journal
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International journal of production research
10
Journal of Islamic marketing
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
History of retailing and consumption
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Journal of economic geography
8
Journal of international consumer marketing
8
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Business history review
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Cleaner and responsible consumption
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European management journal
7
International journal of advertising : the review of marketing communications
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Journal of consumer behaviour
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Manufacturing & service operations management : M & SOM
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Journal of business anthropology
6
Journal of consumer behaviour : an international research review
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Journal of consumer marketing
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Journal of macromarketing
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1
Footwear with feeling : a cultural approach to product development
Dixon, Skye-Maree
;
Shankar, Avi
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 536-537
Persistent link: https://www.econbiz.de/10011934555
Saved in:
2
Construction of silence on issues of sustainability through branding in the fashion market
Solér, Cecilia
;
Baeza, Julia
;
Svärd, Camilla
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 219-246
Persistent link: https://www.econbiz.de/10010511363
Saved in:
3
Fashionably volutuous : mormative femininity and resistant performative tactics in fatshion blogs
Harju, Anu A.
;
Houvinen, Annamari
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1602-1625
Persistent link: https://www.econbiz.de/10011407816
Saved in:
4
Collaborating for success : managerial perspectives on co-branding strategies in the fashion industry
Oeppen, Jemma
;
Jamal, Ahmad
- In:
Journal of marketing management : MM
30
(
2014
)
9/10
,
pp. 925-948
Persistent link: https://www.econbiz.de/10010411302
Saved in:
5
Analysis of fashion consumers' motives to engage in electronic word-of-mouth communication through social media platforms
Wolny, Julia
;
Mueller, Claudia
- In:
Journal of marketing management : MM
29
(
2013
)
5/6
,
pp. 562-583
Persistent link: https://www.econbiz.de/10009776472
Saved in:
6
Fashion creation and diffusion : the institution of marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
7
From conspicuous to considered fashion : a harm-chain approach to the responsibilities of luxury-fashion business
Carrigan, Marylyn
;
Moraes, Caroline
;
McEachern, Morven G.
- In:
Journal of marketing management : MM
29
(
2013
)
11/12
,
pp. 1277-1307
Persistent link: https://www.econbiz.de/10010209644
Saved in:
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