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type_genre:"Thesis"
~isPartOf:"Brand management ; Vol. 4"
~subject:"United States"
~type_genre:"Reprint"
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Brand management ; Vol. 4
Europäische Hochschulschriften / 5
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Corporate brand and corporate reputation
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Cross-cultural and critical perspectives on brands
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The evolution of brands : from signals of quality to storehouses of trust
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History of marketing thought ; Volume 3
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Key debates and contemporary issues in nonprofit marketing
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Marketing, ethics and society : critical reflections
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Michael Porter ; Vol. 4
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Qualitative marketing research : approaches, techniques and analysis
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The company and the product : corporate associations and consumer product responses
Brown, Tom
;
Dacin, Peter A.
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2010
Persistent link: https://www.econbiz.de/10003922777
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