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~accessRights:"restricted"
~subject:"Beziehungsmarketing"
~subject:"Customer satisfaction"
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Beziehungsmarketing
Customer satisfaction
Consumer behaviour
60
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Bank
43
Relationship marketing
33
Kundenzufriedenheit
32
Dienstleistungsqualität
30
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Bapat, Dhananjay
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Ladeira, Wagner Junior
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Pérez, Andrea
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The international journal of bank marketing : IJBM
48
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ECONIS (ZBW)
48
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1
Mobile banking service quality and customer relationships
Arcand, Manon
;
Tep, Sandrine Prom
;
Brun, Isabelle
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1066-1087
Persistent link: https://www.econbiz.de/10011814538
Saved in:
2
Building customer loyalty in digital banking : a study of bank staff's perspectives on the challenges of digital CRM and loyalty
Larsson, Anthony
;
Viitaoja, Yamit
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 858-877
Persistent link: https://www.econbiz.de/10011788204
Saved in:
3
Banking system trust, bank trust, and bank loyalty
Esterik-Plasmeijer, Pauline W. J. van
;
Raaij, Willem …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 97-111
Persistent link: https://www.econbiz.de/10011617852
Saved in:
4
Personal traits and customer responses to CSR perceptions in the banking sector
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 128-146
Persistent link: https://www.econbiz.de/10011617865
Saved in:
5
Does the interactive quality of premium asset management service promote customers' referral intentions? : the moderating effect of customer's asset size
Park, Kyoo Bae
;
Park, Min Jae
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 596-615
Persistent link: https://www.econbiz.de/10011725701
Saved in:
6
Impact of brand familiarity on brands experience dimensions for financial services brands
Bapat, Dhananjay
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 637-648
Persistent link: https://www.econbiz.de/10011725709
Saved in:
7
Evaluating customers' behavioral intentions in less significant financial institutions
Pauluzzo, Rubens
;
Geretto, Enrico Fioravante
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 714-732
Persistent link: https://www.econbiz.de/10011729054
Saved in:
8
Elucidating perceived overall service quality in retail banking
Zalfa Laili Hamzah
;
Lee, Siew Peng
;
Sedigheh Moghavvemi
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
5
,
pp. 781-804
Persistent link: https://www.econbiz.de/10011755765
Saved in:
9
Exploring the antecedents of loyalty in the context of multi-channel banking
Bapat, Dhananjay
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 174-186
Persistent link: https://www.econbiz.de/10011707751
Saved in:
10
Determinants of co-creation in banking services
Mainardes, Emerson Wagner
;
Teixeira, Aridelmo
;
Romano, …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 187-204
Persistent link: https://www.econbiz.de/10011707759
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