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~subject:"SME"
~subject:"Werbung"
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Werbung
Marketing management
3,513
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809
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809
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775
Implementation
758
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576
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575
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543
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543
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498
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497
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268
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210
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201
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4
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3
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3
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3
Arfan Shahzad
3
Crick, Dave
3
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3
Doordarshi Singh
3
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3
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3
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3
Mohammad Falahat
3
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3
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2
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Interdisziplinäres Symposium der Forschungskooperation Europäische Kulturen in der Wirtschaftskommunikation (EUKO) <13., 2013, Eichstätt>
1
NetLibrary, Inc
1
Stereotypen und Wissensrepräsentationen in Marketing und Werbung <Veranstaltung> <2015, Darmstadt>
1
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Journal of business research : JBR
24
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13
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12
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10
SpringerLink / Bücher
9
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8
International journal of advertising : the review of marketing communications
7
The journal of business & industrial marketing
6
The marketing review
6
European journal of marketing : EJM
5
International business review : the official journal of the European International Business Academy
5
International entrepreneurship and management journal
5
International marketing review
5
Journal of Islamic marketing : JIMA
5
Journal of enterprising culture
5
Journal of entrepreneurship in emerging economies
5
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5
Springer eBook Collection
5
International journal of economic perspectives : IJEP
4
Journal of advertising : official publication of the American Academy of Advertising
4
Journal of marketing
4
Journal of marketing management : MM
4
Journal of promotion management : JPM
4
Journal of promotion management : innovations in planning and applied research
4
Marketing intelligence & planning
4
Total quality management & business excellence
4
Asia Pacific journal of marketing and logistics
3
Economics and business review
3
International journal of business excellence : IJBEX
3
International journal of business information systems : IJBIS
3
International journal of enterprise information systems : an official publication of the Information Resources Management Association
3
International journal of entrepreneurial venturing : IJEV
3
International journal of innovation management
3
International journal of internet marketing and advertising : IJIMA
3
International journal of quality & reliability management
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of African business
3
Journal of advertising research
3
Journal of global marketing
3
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ECONIS (ZBW)
482
Other ZBW resources
1
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1
Analyzing the interaction of critical success factor for TQM
implementation
: a grey-DEMATEL approach
Gupta, Shubham
;
Khanna, Pradeep
;
Soni, Umang
- In:
Operations management research : OMR ; advancing …
16
(
2023
)
3
,
pp. 1619-1640
Persistent link: https://www.econbiz.de/10014426029
Saved in:
2
Entrepreneurial marketing strategy in craft-based businesses in an emerging market : a qualitative interpretivist approach
Saiyed, Abrar Ali Mohammadusman
;
Shaikh, Ateeque
; …
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
2
,
pp. 279-302
Persistent link: https://www.econbiz.de/10014506561
Saved in:
3
ERP systems transition in small manufacturing companies : the tale of two countries
Kakhki, Mohammad Daneshvar
;
Gargeya, Vidyaranya B.
; …
- In:
International journal of business information systems : …
40
(
2022
)
4
,
pp. 441-463
Persistent link: https://www.econbiz.de/10013343493
Saved in:
4
Evaluation of an enterprise resource planning system in turbulent times : a case study of the SMEs of the United Kingdom and Australia
Demirbas, Dilek
;
Flynn, Kathleen
;
Bennett, David
- In:
Entrepreneurial financial resilience and financial …
,
(pp. 45-63)
.
2023
Persistent link: https://www.econbiz.de/10014333733
Saved in:
5
Evaluating the critical success factors for lean
implementation
in SMEs in Northern India using VIKOR approach
Saini, Sachin
;
Doordarshi Singh
- In:
International journal of business excellence : IJBEX
29
(
2023
)
1
,
pp. 121-143
Persistent link: https://www.econbiz.de/10014234733
Saved in:
6
A study to identifying the motivational factors for Lean Six Sigma
implementation
in Indian SMEs
Sodhi, Harsimran Singh
- In:
International journal of process management and …
14
(
2023
)
1
,
pp. 125-138
Persistent link: https://www.econbiz.de/10014314033
Saved in:
7
A comprehensive approach to study the adoption and
implementation
of cloud-based ERP among SMEs
Basu, Aveek
;
Dutta, Sraboni
;
Jha, Rohini
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 305-330
Persistent link: https://www.econbiz.de/10014287091
Saved in:
8
The usage of enterprise resource planning system to enhancing performance of medium-sized business excellence
Adejare Yusuff Aremu
;
Arfan Shahzad
;
Shahizan Hassan
- In:
International journal of business excellence : IJBEX
30
(
2023
)
1
,
pp. 94-110
Persistent link: https://www.econbiz.de/10014294227
Saved in:
9
Implementing enterprise resource planning in SMEs : the consultants' perspective
Rupčić, Nataša
- In:
International journal of business information systems : …
37
(
2021
)
4
,
pp. 467-490
Persistent link: https://www.econbiz.de/10012612762
Saved in:
10
Uncovering and addressing the challenges in the adoption of e-procurement system : adoption process stages in SMEs
Naeem, Muhammad
- In:
International journal of information systems and supply …
14
(
2021
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10012496516
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