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~institution:"Academy of Marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles written by one author"
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Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
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Special issue: Academy of Marketing Annual Conference 2013 : Marketing relevance
Doherty, Anne Marie
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Academy of Marketing
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2014
Persistent link: https://www.econbiz.de/10010410835
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