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~institution:"Friedrich-Schiller-Universität Jena"
~subject:"USA"
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Ausnutzen oder Beeinträchtigen der Wertschätzung durch Produktnachahmung in Deutschland, England und den Vereinigten Staaten
Bellitto-Grillo, Massimo
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2017
Persistent link: https://www.econbiz.de/10011656006
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The significance of the past: the impact of brand heritage upon brand trust in the sporting goods industry
Projahn, Sebastian
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2015
Persistent link: https://www.econbiz.de/10011309230
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