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~isPartOf:"Aging society and its implications for services marketing : approaches in hospitality, tourism and transport"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
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Bötel, Tanja
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Decker, Reinhold
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Ehmer, Hansjochen
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Granel, Kathrin
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Jeschke, Kurt
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Kleidat, Carl Peter
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Mischel, Claudine C.
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Aging society and its implications for services marketing : approaches in hospitality, tourism and transport
The silver market phenomenon : business opportunities in an era of demographic change
25
The silver market phenomenon : marketing and innovation in the aging society
25
Ageing in Europe - supporting policies for an inclusive society
24
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
22
Health and socio-economic status over the life course : first results from SHARE Waves 6 and 7
20
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
19
55plus Marketing : Zukunftsmarkt Senioren
15
Globalization, uncertainty and late careers in society
15
Handbook of research on entrepreneurship and aging
12
The aging consumer : perspectives from psychology and economics
11
The aging consumer : perspectives from psychology and marketing
10
The individual and the welfare state : life histories in Europe
10
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
9
Ageing, health and pensions in Europe : an economic and social policy perspective
9
Private pensions versus social inclusion? : non-state provision for citizens at risk in Europe
8
Verbrauchervielfalt : Chancen des demographischen Wandels für Konsum und Finanzen
8
After sixty : marketing to baby boomers reaching their big transition years
7
Demografischer Wandel in der unternehmerischen Praxis : mit Best-Practice-Berichten
7
Discoveries in the Economics of Aging
7
Health at older ages : the causes and consequences of declining disability among the elderly
7
Quality of Life in Old Age : international and multi-disciplinary perspectives
7
A National Bureau of Economic Research conference report
6
Demographic Banking : demographische Entwicklung als Herausforderung für Kreditinstitute
6
Doppelklick statt Doppelherz - Medien für die Zielgruppe 50plus
6
Economic well-being of the elderly and pension reform : final research report
6
Integration älterer Arbeitsloser : Strategien - Konzepte - Erfahrungen
6
Rural retirement migration
6
Social protection in an ageing world
6
Älterwerden neu denken : interdisziplinäre Perspektiven auf den demografischen Wandel
6
Analyses in the economics of aging : [a National Bureau of Economic Research conference report]
5
Demografiepolitik : Herausforderungen und Handlungsfelder
5
Pension provision : government failure around the world
5
Perspectives on the boomers
5
Social security programs and retirement around the world : the capacity to work at older ages
5
Social security programs and retirement around the world : working longer
5
50plus in Deutschland und Europa : Ergebnisse des Survey of Health, Ageing and Retirement in Europe
4
A National Bureau of Economic Research project report
4
Acta Universitatis Lodziensis / Folia oeconomica
4
Ageing in advanced industrial states
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ECONIS (ZBW)
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Child and family friendliness versus aging society : contradictory demands on city marketing in Germany?
Decker, Reinhold
;
Kleidat, Carl Peter
;
Bötel, Tanja
- In:
Aging society and its implications for services …
,
(pp. 127-141)
.
2011
Persistent link: https://www.econbiz.de/10008990580
Saved in:
2
Customer relationship management in the aging society : how companies could apply retention strategies to attract 50plus consumers
Jeschke, Kurt
- In:
Aging society and its implications for services …
,
(pp. 41-56)
.
2011
Persistent link: https://www.econbiz.de/10008990584
Saved in:
3
Direct marketing for best-agers : in dialogue with challenging customers
Parwoll, Moritz A.
;
Wagner, Ralf
- In:
Aging society and its implications for services …
,
(pp. 19-40)
.
2011
Persistent link: https://www.econbiz.de/10008990585
Saved in:
4
Older passengers as an increasingly important customer group for airlines
Ehmer, Hansjochen
;
Mischel, Claudine C.
- In:
Aging society and its implications for services …
,
(pp. 167-189)
.
2011
Persistent link: https://www.econbiz.de/10008990578
Saved in:
5
Impact of the aging society on public passenger transport : perspective 2030
Granel, Kathrin
;
Schneider, Jürgen
;
Stöckel, Kathleen
- In:
Aging society and its implications for services …
,
(pp. 143-166)
.
2011
Persistent link: https://www.econbiz.de/10008990579
Saved in:
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