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~isPartOf:"Asia Pacific business review"
~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Journal of strategic marketing"
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Konsumentenverhalten
Viet Nam
47
Vietnam
47
Consumer behaviour
7
Führungsstil
7
Leadership style
7
China
5
Firm performance
5
Innovation
5
KMU
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Nguyen, Ninh
2
Olsen, Svein O.
2
Bach Khoa Nguyen
1
Bowden, Jana
1
Chae, Myung-Su
1
Do, Diem Khac Xuan
1
Huynh Thi Xuan Mai
1
Jung, Kwon
1
Lee, Hyeri
1
Lew, Yong Kyu
1
Lobo, Antonio
1
Nam Thanh Nguyen
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Nguyen Dinh Tho
1
Nguyen Thi Mai Trang
1
Nguyen Thi Tuyet Mai
1
Rahman, Kaleel
1
Robinson, Linda J.
1
Tambyah, Siok Kuan
1
Thi Thu Hoai Phan
1
Thu Huong Pham
1
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Asia Pacific business review
Journal of marketing theory and practice
Journal of strategic marketing
Journal of Asian finance, economics and business : JAFEB
32
Cogent business & management
22
Asia Pacific journal of marketing and logistics
6
Journal of economic development
6
Diskussionspapiere der Wirtschaftswissenschaftlichen Fakultät / Wirtschaftswissenschaftliche Fakultät, Universität Hannover : Hannover economic papers (HEP)
4
Journal for global business advancement : JGBA
4
Journal of economics and development : JED
4
Journal of retailing and consumer services
4
Organizations and markets in emerging economies
4
Vietnam's socio-economic development : a social science review
4
CEB working paper / Université Libre de Bruxelles, Solvay Brussels School of Economics and Management, Centre Emile Bernheim
3
International journal of business
3
International journal of consumer studies
3
International journal of economics and finance
3
International journal of enterprise information systems : an official publication of the Information Resources Management Association
3
Joint discussion paper series in economics : publ. by the Universities of Aachen, Gießen, Göttingen, Kassel, Marburg, Siegen
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Policy research working paper : WPS
3
Tạp chí khoa học
3
World Bank Policy Research Working Paper
3
Aquaculture economics & management : official journal of the International Association of Aquaculture Economics and Management
2
Food policy : economics planning and politics of food and agriculture
2
IFPRI discussion paper
2
International journal of applied business and economic research
2
International journal of business and emerging markets : IJBEM
2
International journal of economics and business research : IJEBR
2
International journal of electronic business : IJEB
2
International journal of hospitality management
2
International journal of intelligent enterprise
2
International journal of retail & distribution management
2
Journal of agribusiness in developing and emerging economies : JADEE
2
Journal of consumer behaviour : an international research review
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of open innovation : technology, market, and complexity
2
Journal of travel and tourism marketing
2
Policy Research Working Paper
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ECONIS (ZBW)
7
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7
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date (oldest first)
1
Negative customer engagement in emerging markets : cognitive dimension
Do, Diem Khac Xuan
;
Rahman, Kaleel
;
Robinson, Linda J.
; …
- In:
Journal of strategic marketing
31
(
2023
)
2
,
pp. 370-402
Persistent link: https://www.econbiz.de/10014303306
Saved in:
2
The application of categorization and stereotype content theories to country of origin image : Vietnamese perceptions towards Korean wave brands
Lee, Hyeri
;
Chae, Myung-Su
;
Lew, Yong Kyu
- In:
Asia Pacific business review
26
(
2020
)
3
,
pp. 336-361
Persistent link: https://www.econbiz.de/10012258812
Saved in:
3
Evaluating the purchase behaviour of organic food by young consumers in an emerging market economy
Thu Huong Pham
;
Nguyen, Ninh
;
Thi Thu Hoai Phan
;
Nam …
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 540-556
Persistent link: https://www.econbiz.de/10012202773
Saved in:
4
Young consumers' green purchase behaviour in an emerging market
Nguyen, Ninh
;
Lobo, Antonio
;
Bach Khoa Nguyen
- In:
Journal of strategic marketing
26
(
2018
)
7
,
pp. 583-600
Persistent link: https://www.econbiz.de/10011976363
Saved in:
5
Brand personality appael, brand relationship quality and WOM transmission : a study of consumer markets in Vietnam
Nguyen Dinh Tho
;
Nguyen Thi Mai Trang
;
Olsen, Svein O.
- In:
Asia Pacific business review
22
(
2016
)
2
,
pp. 307-324
Persistent link: https://www.econbiz.de/10011538198
Saved in:
6
Consumer participation in self-production : the role of control mechanisms, convenience orientation, and moral obligation
Huynh Thi Xuan Mai
;
Olsen, Svein O.
- In:
Journal of marketing theory and practice
24
(
2016
)
2
,
pp. 209-223
Persistent link: https://www.econbiz.de/10011489613
Saved in:
7
Measuring status orientations : scale development and validation in the context of an Asian transitional economy
Tambyah, Siok Kuan
;
Nguyen Thi Tuyet Mai
;
Jung, Kwon
- In:
Journal of marketing theory and practice
17
(
2009
)
2
,
pp. 175-187
Persistent link: https://www.econbiz.de/10003827796
Saved in:
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