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~isPartOf:"Australasian marketing journal"
~subject:"Marketing theory"
~type_genre:"Article in journal"
~type_genre:"Sammelwerk"
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Marketing theory
Service-Dominant Logic
5
Service-dominant logic
5
Dienstleistungsqualität
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Service quality
3
Betriebliche Wertschöpfung
2
Beziehungsmarketing
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Marketingtheorie
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Value creation
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New Zealand
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Philosophy of economics
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Psychological contract
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Holttinen, Heli
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Russell, Deborah
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Wright, Malcolm
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Australasian marketing journal
Marketing theory
17
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of business research : JBR
10
European journal of marketing : EJM
7
Journal of the Academy of Marketing Science
7
AMS review : official publication of the Academy of Marketing Science
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Journal of macromarketing
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Review of marketing research
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Journal of marketing management : MM
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International journal of hospitality management
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Journal of service management
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Tourism management : research, policies, practice
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Journal of business-to-business marketing
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The service industries journal
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Die Betriebswirtschaft : DBW
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of contemporary hospitality management
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International journal of physical distribution & logistics management : IJPD & LM
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International review on public and non-profit marketing
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Journal of business market management : JBM
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of nonprofit & public sector marketing
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Journal of service theory and practice : JSTP
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Management decision : MD
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Managing service quality : MSQ ; an international journal
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Public management review
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Services marketing quarterly
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The journal of business & industrial marketing
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The journal of services marketing
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Cogent business & management
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Electronic commerce research
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Electronic markets : the international journal on networked business
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European Sport management quarterly : ESMQ
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European business review
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European business review : EBR ; the official journal of the International Management Centres, Europe
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Contextualizing value propositions : examining how consumers experience value propositions in their practices
Holttinen, Heli
- In:
Australasian marketing journal
22
(
2014
)
2
,
pp. 103-110
Persistent link: https://www.econbiz.de/10010400510
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2
Some philosophical problems for service-dominant logic in marketing
Wright, Malcolm
;
Russell, Deborah
- In:
Australasian marketing journal
20
(
2012
)
3
,
pp. 218-223
Persistent link: https://www.econbiz.de/10009624303
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