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~isPartOf:"Berichte aus der Betriebswirtschaft"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~subject:"Lieferantenmanagement"
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Lieferantenmanagement
Beziehungsmarketing
7
Relationship marketing
7
Kundenbindung
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Consumer behaviour
4
Deutschland
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Germany
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Konsumentenverhalten
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Customer satisfaction
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Dienstleistungsqualität
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Marketing management
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Marketingmanagement
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Service quality
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Theorie
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customer retention
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customer satisfaction
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Agency-Theorie
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Gehrke, Gunter
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Berichte aus der Betriebswirtschaft
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
SpringerLink / Bücher
6
Springer eBook Collection / Business and Economics
5
Basler Schriften zum Marketing
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Journal of business research : JBR
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Journal of innovation and entrepreneurship : JIE
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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The journal of business & industrial marketing
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Amfiteatru economic : an economic and business research periodical
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Arbeitspapier / HHL, Leipzig Graduate School of Management
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Gabler Research / Applied Marketing Science / Angewandte Marketingforschung
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Göttinger Handelswissenschaftliche Schriften e.V. : GHS
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Industrial marketing management : the international journal for industrial and high-tech firms
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International business review : the official journal of the European International Business Academy
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business-to-business marketing
1
Journal of customer behaviour
1
Journal of global information management : an official publication of the Information Resources Management Association
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Journal of global operations and strategic sourcing
1
Journal of strategic marketing
1
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
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Markt- und Unternehmensentwicklung
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Neue betriebswirtschaftliche Forschung : Nbf
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Practices for network management : in search of collaborative advantage
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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ECONIS (ZBW)
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Relationship quality as predictor of B2B customer loyalty in the pharmaceutical sector : evidence from Jordan
Almomani, Hamzeh Q.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 108-123
Persistent link: https://www.econbiz.de/10012181021
Saved in:
2
Kundenbindungsstrategien industrieller Zulieferer : eine empirische Studie in der Automobilzulieferindustrie
Gehrke, Gunter
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001768766
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