//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Brand management ; Vol. 2"
~person:"Capella, Louis M."
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand
1
Brand image
1
Brand management
1
Consumer behaviour
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Markenimage
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
1
Reprint
1
Language
All
English
1
Author
All
Capella, Louis M.
Aaker, Jennifer
2
Ehrenberg, Andrew S. C.
2
Fournier, Susan
2
Keller, Kevin Lane
2
Alford, Bruce L.
1
Benet-Martínez, Verónica
1
Bird, M.
1
Brasel, S. Adam
1
Brown, Tom
1
Carlson, Brad D.
1
Channon, C.
1
East, Robert
1
Faircloth, James B.
1
Farley, John U.
1
Garolera, Jordi
1
Kapferer, J. N.
1
Lehmann, Donald R.
1
Romaniuk, Jenni
1
Sharp, Byron
1
Sinha, Rajiv K.
1
Suter, Tracy A.
1
Thompson, Scott A.
1
Vanhuele, M.
1
Wright, Mike
1
more ...
less ...
Published in...
All
Brand management ; Vol. 2
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The effect of brand attitude and brand image on brand equity
Faircloth, James B.
;
Capella, Louis M.
;
Alford, Bruce L.
-
2010
Persistent link: https://www.econbiz.de/10003924366
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->