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~isPartOf:"California management review : CMR"
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Pitt, Leyland F.
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Watson, Richard T.
2
Akselsen, Sigmund
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Berthon, Pierre
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Hulbert, James M.
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Zinkhan, George M.
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California management review : CMR
Business horizons
40
Industrial marketing management : the international journal for industrial and high-tech firms
11
Business Horizons
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International journal of wine business research : IJWBR
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Journal of advertising research
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Journal of financial services marketing : JFSM
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Journal of general management
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Marketing intelligence & planning
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Psychology & marketing
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International journal of technology marketing : IJTMkt
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AMS review : official publication of the Academy of Marketing Science
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International journal of advertising : the quarterly review of marketing communications
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Journal of Business Research
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California management review
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South African Journal of Business Management
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Management international review : mir ; journal of international business
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The Oxford handbook of management information systems : critical perspectives and new directions
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MANAGING TECHNOLOGY - Object-Orientation: A Tool for Enterprise Design
Watson, Richard T.
;
Zinkhan, George M.
;
Pitt, Leyland F.
- In:
California management review : CMR
46
(
2004
)
4
,
pp. 89-110
Persistent link: https://www.econbiz.de/10006609315
Saved in:
2
Corporate Strategy - To Serve or Create? Strategic Orientations Toward Customers and Innovation -
Berthon, Pierre
;
Hulbert, James M.
;
Pitt, Leyland F.
- In:
California management review : CMR
42
(
1999
)
1
,
pp. 37-58
Persistent link: https://www.econbiz.de/10006625992
Saved in:
3
Attractors: Building Mountains in the Flat Landscape of the World Wide Web
Watson, Richard T.
;
Akselsen, Sigmund
;
Pitt, Leyland F.
- In:
California management review : CMR
40
(
1998
)
2
,
pp. 36-56
Persistent link: https://www.econbiz.de/10006629256
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