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~isPartOf:"Capturing, analyzing, and managing word-of-mouth in the digital marketplace"
~subject:"Virales Marketing"
~subject:"textual analysis"
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Capturing, analyzing, and managing word-of-mouth in the digital marketplace
Management science : journal of the Institute for Operations Research and the Management Sciences
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International journal of contemporary hospitality management
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An application of text mining to capture and analyze eWOM : a pilot study on tourism sector
Dirsehan, Taşkın
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Capturing, analyzing, and managing word-of-mouth in the …
,
(pp. 168-186)
.
2016
Persistent link: https://www.econbiz.de/10011430644
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