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~isPartOf:"Corporate reputation : managing opportunities and threats"
~subject:"Performance-Messung"
~subject:"Öffentlichkeitsarbeit"
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Performance-Messung
Öffentlichkeitsarbeit
Corporate reputation
12
Firmenimage
12
Performance measurement
3
Stakeholder
3
Strategic management
3
Strategisches Management
3
Corporate Governance
2
Corporate Social Responsibility
2
Corporate governance
2
Corporate social responsibility
2
Crisis management
2
Immaterielle Güter
2
Intangible goods
2
Krisenmanagement
2
Social Web
2
Social web
2
Communication media
1
Confidence
1
Corporate culture
1
Definition
1
Executive board
1
Führungspersönlichkeit
1
Führungsstil
1
HR marketing
1
Kommunikationsmedien
1
Leadership personality
1
Leadership style
1
Personalmarketing
1
Public opinion
1
Public relations
1
Risikomanagement
1
Risk management
1
Social values
1
Soziale Werte
1
Unternehmenskultur
1
Vertrauen
1
Vorstand
1
Öffentliche Meinung
1
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English
4
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Carroll, Craig E.
1
Davies, Gary
1
Mirvis, Philip H.
1
Raithel, Sascha
1
Rinkenburger, Richard
1
Schloderer, Matthias
1
Schwaiger, Manfred
1
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Corporate reputation : managing opportunities and threats
Corporate communications : an international journal
36
Corporate reputation review : an international journal
32
Journal of business research : JBR
19
Journal of business ethics : JOBE
18
Journal of communication management : an international journal
12
Journal of marketing communications
12
SpringerLink / Bücher
12
Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
9
European journal of marketing : EJM
7
Reputation Management
7
The journal of brand management : an international journal
7
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
7
Corporate reputation review
6
Harvard-Business-Manager : das Wissen der Besten
6
Marketing intelligence & planning
6
International journal of business communication : IJBC ; a publication of the Association of Business Communication
5
Journal of business strategy
5
Journal of strategic marketing
5
Qualitative market research : an international journal
5
The handbook of crisis communication
5
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
4
Journal of business ethics : JBE
4
Journal of communication management
4
Journal of marketing management : MM
4
The Academy of Management review : AMR
4
The Oxford handbook of corporate reputation
4
Academy of Management journal : AMJ
3
Corporate brand and corporate reputation
3
Crisis communication : practical PR strategies for reputation management and company survival
3
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
3
Harvard business review : HBR
3
International journal of sustainable entrepreneurship and corporate social responsibility : an official publication of the Information Resources Management Association
3
International studies of management and organization
3
Journal of business communication : JBC
3
Journal of retailing and consumer services
3
Management decision : MD
3
Marketing : ZFP ; journal of research and management
3
New media and public relations
3
PR-Praxis
3
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ECONIS (ZBW)
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1
The role of the news media in
corporate
reputation
management
Carroll, Craig E.
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 199-216)
.
2011
Persistent link: https://www.econbiz.de/10009011392
Saved in:
2
Reputation and corporate social responsibility : a global view
Mirvis, Philip H.
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 89-110)
.
2011
Persistent link: https://www.econbiz.de/10009011402
Saved in:
3
Measuring the impact of
corporate
reputation
on stakeholder behavior
Schwaiger, Manfred
;
Raithel, Sascha
;
Rinkenburger, Richard
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 61-86)
.
2011
Persistent link: https://www.econbiz.de/10009011405
Saved in:
4
The meaning and measurement of
corporate
reputation
Davies, Gary
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 45-60)
.
2011
Persistent link: https://www.econbiz.de/10009011406
Saved in:
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