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~isPartOf:"Corporate reputation : managing opportunities and threats"
~subject:"Unternehmenskultur"
~subject:"Öffentlichkeitsarbeit"
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Unternehmenskultur
Öffentlichkeitsarbeit
Corporate reputation
12
Firmenimage
12
Performance measurement
3
Performance-Messung
3
Stakeholder
3
Strategic management
3
Strategisches Management
3
Corporate Governance
2
Corporate Social Responsibility
2
Corporate governance
2
Corporate social responsibility
2
Crisis management
2
Immaterielle Güter
2
Intangible goods
2
Krisenmanagement
2
Social Web
2
Social web
2
Communication media
1
Confidence
1
Corporate culture
1
Definition
1
Executive board
1
Führungspersönlichkeit
1
Führungsstil
1
HR marketing
1
Kommunikationsmedien
1
Leadership personality
1
Leadership style
1
Personalmarketing
1
Public opinion
1
Public relations
1
Risikomanagement
1
Risk management
1
Social values
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Soziale Werte
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Vertrauen
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Vorstand
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Öffentliche Meinung
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English
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Backhaus, Kristin B.
1
Carroll, Craig E.
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Corporate reputation : managing opportunities and threats
Corporate communications : an international journal
39
Corporate reputation review : an international journal
36
The journal of brand management : an international journal
28
Journal of business research : JBR
27
Journal of business ethics : JOBE
20
European journal of marketing : EJM
14
SpringerLink / Bücher
14
Journal of marketing communications
13
Journal of communication management : an international journal
12
Organizational identity in practice
12
Corporate reputation review
9
Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
9
International journal of business communication : IJBC ; a publication of the Association of Business Communication
7
Marketing intelligence & planning
7
The journal of product & brand management
7
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
7
Academy of Management journal : AMJ
6
Corporate brand and corporate reputation
6
Harvard-Business-Manager : das Wissen der Besten
6
Internal Branding : wie Sie Ihre Mitarbeiter zu Markenbotschaftern machen
6
Journal of business strategy
6
Journal of strategic marketing
6
Qualitative market research : an international journal
6
Industrial marketing management : the international journal for industrial and high-tech firms
5
International studies of management and organization
5
Journal of business ethics : JBE
5
Journal of marketing management : MM
5
The handbook of crisis communication
5
The marketing review
5
Tradition kommunizieren : das Handbuch der Heritage Communication ; wie Unternehmen ihre Wurzeln und Werte professionell vermitteln
5
Business horizons
4
Contemplating corporate marketing, identity and communication
4
Corporate social responsibility and environmental management
4
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
4
Facets of corporate identity, communication, and reputation
4
International journal of selection and assessment
4
Journal of Asian finance, economics and business : JAFEB
4
Journal of communication management
4
Management decision : MD
4
The Academy of Management review : AMR
4
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ECONIS (ZBW)
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1
The role of the news media in
corporate
reputation
management
Carroll, Craig E.
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 199-216)
.
2011
Persistent link: https://www.econbiz.de/10009011392
Saved in:
2
Organizational identity, corporate social performance and
corporate
reputation
: their roles in creating organizational attractiveness
Backhaus, Kristin B.
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 111-129)
.
2011
Persistent link: https://www.econbiz.de/10009011401
Saved in:
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