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~isPartOf:"E-marketing ; Vol. 3"
~type_genre:"Aufsatz im Buch"
~type_genre:"Hochschulschrift"
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E-marketing ; Vol. 3
Europäische Hochschulschriften / 5
135
Gabler Edition Wissenschaft
78
Schriften zu Marketing und Management
28
SpringerLink / Bücher
27
DUV / Wirtschaftswissenschaft
25
Neue betriebswirtschaftliche Forschung : Nbf
25
Kellogg on marketing : the marketing faculty of the kellog school of management
22
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
19
Berichte aus der Betriebswirtschaft
18
DUV : Wirtschaftswissenschaft
17
Gabler-Edition Wissenschaft
17
The Routledge companion to strategic marketing
16
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
15
Market orientation : transforming food and agribusiness around the customer
15
Hamburger Schriften zur Marketingforschung
14
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
13
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung
13
Global information systems : the implications of culture for IS management
12
Measuring and managing brands
12
Research
12
Wettbewerbsfaktor Business Software : Prozesse erfolgreich mit Software optimieren ; Berichte aus der Praxis
12
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
11
Kellogg on marketing
11
Marketing strategy organization and implementation
11
Marketing strategy processes and tools
11
Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
11
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
11
Schriftenreihe Strategisches Management
11
Handbook of marketing strategy
10
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
10
Strategies and communications for innovations : an integrative management view for companies and networks
10
Beiträge zum Produkt-Marketing
9
Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
9
Handbuch Multi-Channel-Marketing
9
Hochschulschriften zur Betriebswirtschaftslehre
9
Improving marketing strategies for private label products
9
Integrated marketing communication
9
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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Strategic market creation : a new perspective on marketing and innovation management
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Between physical and virtual reality : the case of Benetton Brand, "A Company that is Born From Ideas"
De Rosa, Annamaria Silvana
;
Bocci, Elena
-
2012
Persistent link: https://www.econbiz.de/10009575081
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2
Theoretical approaches to the marketing of innovation in biotechnology firms : new products for new markets
Bas, Tomas Gabriel
-
2012
Persistent link: https://www.econbiz.de/10009575086
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3
Business-to-Consumers eCommerce : how companies use the Internet in marketing products and services to consumers
Karakaya, Fahri
-
2012
Persistent link: https://www.econbiz.de/10009575087
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4
Exploring the potential of e-CRM in SME marketing practice
McMahon, Fiona
;
O'Donnell, Aodheen
-
2012
Persistent link: https://www.econbiz.de/10009575094
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5
Mobile marketing management : marketing objectives, types and
implementation
techniques
Pousttchi, Kay
;
Wiedemann, Dietmar G.
-
2012
Persistent link: https://www.econbiz.de/10009575095
Saved in:
6
Service-dominant logic : toward reframing business for enhanced e-novation
Lusch, Robert F.
;
Vargo, Stephen L.
;
Akaka, Melissa Archpru
-
2012
Persistent link: https://www.econbiz.de/10009575098
Saved in:
7
The marketing strategies and applications of English Language Teaching (ELT) programs via distance education
Usun, Salih
;
Komur, Sevki
-
2012
Persistent link: https://www.econbiz.de/10009575972
Saved in:
8
New digital media marketing and micro business : a UK perspective
Millman, Cindy
;
El-Gohary, Hatem
-
2012
Persistent link: https://www.econbiz.de/10009575976
Saved in:
9
Mobile business and mobile TV : available technologies, future opportunities and new marketing trends
Garito, Marco
-
2012
Persistent link: https://www.econbiz.de/10009575988
Saved in:
10
Integrating mobile marketing into the marketing communication : exemplification of mobile marketing campaigns
Nasır, Süphan
-
2012
Persistent link: https://www.econbiz.de/10009575990
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