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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Consumer behaviour
401
Konsumentenverhalten
400
Relationship marketing
82
Brand management
79
Markenführung
79
Brand image
78
Markenimage
78
Customer satisfaction
52
Kundenzufriedenheit
52
Brand
45
Markenartikel
45
Dienstleistungsqualität
36
Service quality
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Emotion
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Chen, Tser-yieth
2
Dagger, Tracey S.
2
He, Hongwei
2
Paulssen, Marcel
2
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2
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1
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Alshurideh, D. Muhammad
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1
Anker, Thomas Boysen
1
Arjmand, Mohaddese
1
Arsalan Najmi
1
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1
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1
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1
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1
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European journal of marketing : EJM
International journal of electronic customer relationship management : IJECRM
Journal of retailing and consumer services
459
Journal of business research : JBR
338
International journal of hospitality management
164
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
77
Journal of the Academy of Marketing Science
76
Psychology & marketing
74
Journal of hospitality marketing & management
72
Cogent business & management
71
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of retailing
66
Journal of travel and tourism marketing
66
The service industries journal
63
Journal of strategic marketing
60
Industrial marketing management : the international journal for industrial and high-tech firms
55
Journal of service management
55
Journal of marketing
51
Marketing intelligence & planning
51
Journal of service research : JSR
49
International journal of retail & distribution management
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Services marketing quarterly
48
Tourism management : research, policies, practice
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
The international review of retail, distribution and consumer research
46
International journal of internet marketing and advertising : IJIMA
44
SpringerLink / Bücher
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Service business
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
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ECONIS (ZBW)
82
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1
The impact of customer clubs on lifetime value of banking customers
Arjmand, Mohaddese
;
Abdolvand, Neda
;
Harandi, Saeedeh Rajaei
- In:
International journal of electronic customer …
14
(
2023
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10014309498
Saved in:
2
The role of customer experience in the formation of customer engagement in the retail banking industry : mediation and moderation analysis
Chepur, Jyothi
;
Bellamkonda, Raja Shekhar
- In:
International journal of electronic customer …
13
(
2022
)
4
,
pp. 357-387
Persistent link: https://www.econbiz.de/10014309491
Saved in:
3
An empirical study of factors affecting customer loyalty in e-business : a predictive study in selected states of India
Mackasare, Swapnil
;
Chowdhury, Sanjit Roy
- In:
International journal of electronic customer …
11
(
2017/2018
)
3
,
pp. 203-236
Persistent link: https://www.econbiz.de/10011966932
Saved in:
4
Transparency in SERVQUAL model to deal with information-enabled customers
Agrawal, Shiv Ratan
- In:
International journal of electronic customer …
13
(
2021
)
2
,
pp. 117-145
Persistent link: https://www.econbiz.de/10012939796
Saved in:
5
Do customer equity drivers affect customer relationship quality and customer relational outcomes in banking?
Al-Wugayan, Adel A. A.
- In:
International journal of electronic customer …
13
(
2021
)
1
,
pp. 1-29
Persistent link: https://www.econbiz.de/10012598021
Saved in:
6
Influence of eCRM on customer satisfaction and customer loyalty : a study on Bangladesh's fast food industry
Huda, S. S. M. Sadrul
;
Saha, Sunny
;
Kabir, Mohammad Humayun
- In:
International journal of electronic customer …
13
(
2021
)
1
,
pp. 30-44
Persistent link: https://www.econbiz.de/10012598022
Saved in:
7
Examining the dynamics of customer adoption of retail loyalty programmes in India
Bhardwaj, Renu
;
Soni, Pavleen
- In:
International journal of electronic customer …
12
(
2020
)
4
,
pp. 357-372
Persistent link: https://www.econbiz.de/10012509251
Saved in:
8
Do electronic loyalty programs still drive customer choice and repeat purchase behaviour?
Alshurideh, D. Muhammad
- In:
International journal of electronic customer …
12
(
2019
)
1
,
pp. 40-57
Persistent link: https://www.econbiz.de/10012253349
Saved in:
9
Influence of customer relationship management on customer behaviour, a moderating role of social media in bank and financial institutions
Baral, Pramis
;
Shrestha, Binod Krishna
- In:
International journal of electronic customer …
12
(
2019
)
2
,
pp. 75-96
Persistent link: https://www.econbiz.de/10012253371
Saved in:
10
Influence of demographic variables : customers' perception about cross-selling and up-selling for eBanking
Gupta, Neha
- In:
International journal of electronic customer …
11
(
2017/2018
)
2
,
pp. 126-141
Persistent link: https://www.econbiz.de/10011966907
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