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Niche marketing strategy
8
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GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
Management information systems : mis quarterly
Tourism planning & development
The long tail of tourism : holiday niches and their impact on mainstream tourism
21
Technology analysis & strategic management
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Research policy : policy, management and economic studies of science, technology and innovation
9
Technological forecasting & social change : an international journal
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European business review : EBR ; the official journal of the International Management Centres, Europe
4
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
3
European journal of marketing : EJM
3
Handbook of niche marketing : principles and practice
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Harvard-Business-Manager : das Wissen der Besten
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IWÖ-Diskussionsbeitrag / Institut für Wirtschaft und Ökologie an der Hochschule St. Gallen
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Industrial and corporate change
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International journal of sport management and marketing : IJSMM
3
International journal of sports marketing & sponsorship
3
Journal of evolutionary economics : JEE
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Journal of food products marketing
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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CESPRI working papers
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Industrial marketing management : the international journal for industrial and high-tech firms
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Innovation: organization & management : IOM
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International journal of automotive technology and management : IJATM
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International journal of leisure and tourism marketing : IJLTM
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International journal of technology, policy and management : IJTPM
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Journal of business research : JBR
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Journal of developmental entrepreneurship : JDE ; a publication devoted to issues concerning microenterprise development
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Journal of fashion marketing and management
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Mythos Strategie : mit der richtigen Strategie zur Marktführerschaft ; die Erfolgsstrategien von 15 regionalen und globalen Marktführern
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Niche tourism in small peripheral towns : the case of Jewish Heritage in Belmonte, Portugal
Dinis, Anabela
;
Krakover, Shaul
- In:
Tourism planning & development
13
(
2016
)
3
,
pp. 310-332
Persistent link: https://www.econbiz.de/10011637078
Saved in:
2
Free versus for-a-fee : the impact of a paywall on the pattern and effectiveness of word-of-mouth via social media
Oh, Hyelim
;
Animesh, Animesh
;
Pinsonneault, Alain
- In:
Management information systems : mis quarterly
40
(
2016
)
1
,
pp. 31-56
Persistent link: https://www.econbiz.de/10011447565
Saved in:
3
Information discovery and the long tail of motion picture content
Kumar, Anuj
;
Smith, Michael D.
;
Telang, Rahul
- In:
Management information systems : mis quarterly
38
(
2014
)
4
,
pp. 1057-1078
Persistent link: https://www.econbiz.de/10010433232
Saved in:
4
Opportunities and challenges in the development of micro-brewing and beer tourism : a preliminay study from Alabama
Alonso, Abel Duarte
- In:
Tourism planning & development
8
(
2011
)
4
,
pp. 415-431
Persistent link: https://www.econbiz.de/10009407594
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5
The invention of a Danish well-being tourism region : strategy, substance, structure, and symbolic action
Hjalager, Anne-Mette
- In:
Tourism planning & development
8
(
2011
)
1
,
pp. 51-67
Persistent link: https://www.econbiz.de/10009238203
Saved in:
6
Youniversum
Evers, Reinier
- In:
GDI-Impuls : Wissensmagazin für Wirtschaft, …
25
(
2007
)
1
,
pp. 8-14
Persistent link: https://www.econbiz.de/10003443759
Saved in:
7
Strategie: getarnte Nischenprodukte
Brooks, Jay R.
- In:
GDI-Impuls : Wissensmagazin für Wirtschaft, …
25
(
2007
)
1
,
pp. 16-21
Persistent link: https://www.econbiz.de/10003443765
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8
Von Wal-Mart zu Small-Mart
Shuman, Michael H.
- In:
GDI-Impuls : Wissensmagazin für Wirtschaft, …
25
(
2007
)
1
,
pp. 22-27
Persistent link: https://www.econbiz.de/10003443780
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