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~isPartOf:"Gabler Research / Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis"
~type_genre:"Article"
~type_genre:"Thesis"
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Gabler Research / Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
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Studienfächer als Dienstleistungskategorien : Relevanz, Determinanten und Wirkungen des Studienfachimages als Auswahlkriterium
Schöpe, Tom
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2009
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1. Aufl.
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