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~isPartOf:"Hamburger Schriften zur Marketingforschung"
~isPartOf:"The service industries journal"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Kundenbindung
17
Beziehungsmarketing
12
Relationship marketing
12
Customer retention
7
Deutschland
6
Consumer behaviour
5
Customer satisfaction
5
Dienstleistungsqualität
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customer loyalty
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service quality
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Hamburger Schriften zur Marketingforschung
The service industries journal
Journal of retailing and consumer services
25
Journal of business research : JBR
11
SpringerLink / Bücher
11
Gabler Edition Wissenschaft
7
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
7
Asia Pacific journal of marketing and logistics
6
International journal of contemporary hospitality management
6
Cogent business & management
5
European journal of marketing : EJM
5
International journal of hospitality management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of Asian finance, economics and business : JAFEB
4
Journal of marketing analytics : JMA
4
Journal of the Academy of Marketing Science
4
Journal of travel and tourism marketing
4
The journal of applied business research
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The journal of services marketing
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Wirtschaftswissenschaft
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Australasian marketing journal
3
Basler Schriften zum Marketing
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of economic research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of hospitality marketing & management
3
Journal of management research
3
Journal of marketing research : JMR
3
Journal of marketing theory and practice
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Kundenmanagement & Electronic Commerce
3
Psychology & marketing
3
Services marketing quarterly
3
Springer eBook Collection / Business and Economics
3
The journal of product & brand management
3
Tourism management : research, policies, practice
3
Benchmarking : an international journal
2
Business and Economic Research : BER
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Dresdner Beiträge zur Wirtschaftsinformatik
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ECONIS (ZBW)
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1
Determinants of customer loyalty in online group-buying : the self-regulation mechanism
Chang, Chun-Ming
- In:
The service industries journal
43
(
2023
)
5/6
,
pp. 400-421
Persistent link: https://www.econbiz.de/10014321595
Saved in:
2
Effect of e-referral incentive programs on referrer loyalty on social platforms
Fu, Xiaorong
;
Pang, Jing
- In:
The service industries journal
42
(
2022
)
15/16
,
pp. 1234-1255
Persistent link: https://www.econbiz.de/10013466628
Saved in:
3
Status demotion in hierarchical loyalty programs : effects of payment source
Ramaseshan, B.
;
Stein, Alisha
;
Rabbanee, Fazlul K.
- In:
The service industries journal
36
(
2016
)
9/10
,
pp. 375-395
Persistent link: https://www.econbiz.de/10011579171
Saved in:
4
Konsumethik und Premiumsegment : Konzept zur Kundenbindung und Neukundengewinnung im Premiumsegment des deutschen Modemarktes unter besonderer Berücksichtigung einer Konsumethik
Hempel, Annette
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003939848
Saved in:
5
Kundenbindung im internationalen Automobilmarketing : eine komparative Studie zentraler Kundenbindungsdeterminanten auf dem chinesischen und russischen Automobilmarkt
Borrmann, Frank
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003480593
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