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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Industry and innovation"
~subject:"Marketingmanagement"
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Marketingmanagement
Innovation
719
Innovation management
341
Innovationsmanagement
341
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106
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106
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100
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Industrial marketing management : the international journal for industrial and high-tech firms
Industry and innovation
Journal of business research : JBR
29
The journal of business & industrial marketing
18
Journal of strategic marketing
16
International journal of innovation management
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Journal of business-to-business marketing
9
International journal of technology management : IJTM
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
SpringerLink / Bücher
8
Cogent business & management
7
International journal of technology marketing : IJTMkt
7
Strategic market creation : a new perspective on marketing and innovation management
7
European journal of marketing : EJM
5
Management decision : MD
5
Strategies and communications for innovations : an integrative management view for companies and networks
5
Technology analysis & strategic management
5
European journal of innovation management
4
IEEE transactions on engineering management : EM
4
Innovation: organization & management : IOM
4
International journal of business innovation and research
4
International journal of business innovation and research : IJBIR
4
Journal of business economics : JBE
4
Journal of innovation & knowledge : JIK
4
Journal of open innovation : technology, market, and complexity
4
Journal of the Academy of Marketing Science
4
MIT sloan management review
4
Marketing intelligence & planning
4
Technological forecasting & social change : an international journal
4
Die Betriebswirtschaft : DBW
3
International business review : the official journal of the European International Business Academy
3
International entrepreneurship and management journal
3
International journal of entrepreneurship and innovation management
3
Journal for global business advancement : JGBA
3
Journal of business strategy
3
Journal of research in marketing and entrepreneurship : JRME
3
Journal of retailing and consumer services
3
Journal of small business strategy
3
Management research review
3
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Learning by exporting for marketing innovation
Golovko, Elena
;
Lopes Bento, Cindy
;
Sofka, Wolfgang
- In:
Industry and innovation
30
(
2023
)
5
,
pp. 607-635
Persistent link: https://www.econbiz.de/10014294931
Saved in:
2
Marketing capabilities, market ambidexterity and product innovation outcomes : a yin-yang of inside-out and outside-in
Ali, Shabahat
;
Tian, Hongyun
;
Wu, Weiwei
;
Ali, Sadaqat
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 27-43
Persistent link: https://www.econbiz.de/10014531684
Saved in:
3
The effect of market orientation and technology orientation on industry 4.0 technologies and market performance : role of innovation capability
Gangwani, Kishore Kumar
;
Bhatia, Manjot Singh
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 231-241
Persistent link: https://www.econbiz.de/10014531702
Saved in:
4
Exploring how to develop data-driven innovation capability of marketing within B2B firms : toward a capability model and process-oriented approach
Ravat, Ludivine
;
Hemonnet-Goujot, Aurélie
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 110-125
Persistent link: https://www.econbiz.de/10014531705
Saved in:
5
Market orientation and innovation behaviour : how do service employees benefit from their uniplex and multiplex intrafirm network centrality?
Broekhuizen, Thijs L. J.
;
Zhu, Tao
- In:
Industry and innovation
28
(
2021
)
10
,
pp. 1270-1297
Persistent link: https://www.econbiz.de/10012697120
Saved in:
6
Only senior managers lead business model innovation, or do they? : levels of management and dynamic capability deployment
Funke, Andrea (Wischmeyer)
;
Wilden, Ralf
;
Gudergan, …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 181-195
Persistent link: https://www.econbiz.de/10014433445
Saved in:
7
Exploring the future of market driving : a dialogue with marketing thought leaders
Schweitzer, Fiona Maria
;
Malek, Stacey L.
;
Sarin, Shikhar
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 277-294
Persistent link: https://www.econbiz.de/10014433605
Saved in:
8
Accelerating growth with strategic innovation : putting market driving into context
Day, George S.
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 341-344
Persistent link: https://www.econbiz.de/10014433608
Saved in:
9
Does market orientation promote enterprise digital innovation? : based on the survey data of China's digital core industries
Zhao, Yinyin
;
Peng, Benhong
;
Iqbal, Kashif
;
Wan, Anxia
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 135-145
Persistent link: https://www.econbiz.de/10014282231
Saved in:
10
Completing the market orientation matrix : the impact of proactive competitor orientation on innovation and firm performance
Schulze, Anja
;
Townsend, Janell D.
;
Talay, M. Berk
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 198-214
Persistent link: https://www.econbiz.de/10013255674
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