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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Marketing intelligence & planning"
~subject:"Corporate Social Responsibility"
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Corporate Social Responsibility
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Industrial marketing management : the international journal for industrial and high-tech firms
Marketing intelligence & planning
The journal of brand management : an international journal
28
Journal of business research : JBR
22
The journal of product & brand management
21
Corporate social responsibility and environmental management
6
Corporate communications : an international journal
5
European journal of marketing : EJM
5
Journal of business ethics : JOBE
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Journal of fashion marketing and management
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Journal of strategic marketing
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Marketing Communications and Brand Development in Emerging Markets Volume II : Insights for a Changing World
5
SpringerLink / Bücher
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Asia Pacific journal of marketing and logistics
4
CSR und Brand Management : Marken nachhaltig führen
4
International journal of hospitality management
4
International review on public and non-profit marketing
4
International studies of management and organization
4
Journal of global marketing
4
Journal of marketing communications
4
Journal of travel and tourism marketing
4
Management-Reihe Corporate Social Responsibility
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CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
3
Cogent business & management
3
Economic research
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International journal of advertising : the review of marketing communications
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International journal of business excellence
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International journal of consumer studies
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International journal of contemporary hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail & distribution management
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International marketing review
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Journal of business ethics : JBE
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of world business : JWB
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Unternehmensführung und Marketing
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Administrative Sciences : open access journal
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Brands and branding
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Brands with a conscience : how to build a successful and responsible brand
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1
Editorial: conscientious business-to-business organizations : status quo and future research agenda
Markovic, Stefan
;
Ind, Nicholas
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. A8-A11
Persistent link: https://www.econbiz.de/10014333946
Saved in:
2
Managing climate change risks and creating stakeholders' value via sustainability-focused B2B brand strategies
Khan, Huda
;
Gupta, Shaphali
;
Kumar, V.
;
Kumar, Binay
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 198-213
Persistent link: https://www.econbiz.de/10014454889
Saved in:
3
Corporate sustainable brand identity work and network embeddedness : learnings from Better Place (2007–2013)
Andersen, Poul Houman
;
Åberg, Susanne
;
Bujac, Andreea I.
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 526-538
Persistent link: https://www.econbiz.de/10014455362
Saved in:
4
How to build a conscientious corporate brand together with business partners : a case study of Unilever
Iglesias, Oriol
;
Mingione, Michela
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014282239
Saved in:
5
CSR motives on situational scepticism towards luxury brands
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013172878
Saved in:
6
Sustainability program brands : platforms for collaboration and co-creation
Scandelius, Christina
;
Cohen, Geraldine
- In:
Industrial marketing management : the international …
57
(
2016
),
pp. 166-176
Persistent link: https://www.econbiz.de/10011549603
Saved in:
7
Corporate brand as a contract with stakeholders : theology or pragmatism?
Tarnovskaya, Veronika
- In:
Marketing intelligence & planning
33
(
2015
)
6
,
pp. 865-886
Persistent link: https://www.econbiz.de/10011447681
Saved in:
8
B2B branding in emerging markets : a sustainability perspective
Sheth, Jagdish N.
;
Sinha, Mona
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 79-88
Persistent link: https://www.econbiz.de/10011422752
Saved in:
9
The relationship between legitimacy, reputation, sustainability and branding for companies and their supply chains
Czinkota, Michael R.
;
Kaufmann, Hans Rüdiger
;
Basile, …
- In:
Industrial marketing management : the international …
43
(
2014
)
1
,
pp. 91-101
Persistent link: https://www.econbiz.de/10010359371
Saved in:
10
Corporate brand-rapture theory : antecedents, processes, and consequences
Lloyd, Stephen
;
Woodside, Arch G.
- In:
Marketing intelligence & planning
31
(
2013
)
5
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010127918
Saved in:
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