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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Guidebook"
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Diepen, Merel van
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of public economics
98
Journal of economic behavior & organization : JEBO
94
Nonprofit and voluntary sector quarterly
75
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
74
Journal of nonprofit & public sector marketing
66
Journal of behavioral and experimental economics
60
Journal of philanthropy and marketing
60
Journal of business research : JBR
52
Nonprofit management & leadership
49
International journal of nonprofit & voluntary sector marketing
44
International review on public and non-profit marketing
44
Economics letters
38
Experimental economics : a journal of the Economic Science Association
36
International journal of nonprofit and voluntary sector marketing
36
Journal of economic psychology : research in economic psychology and behavioral economics
31
National tax journal
29
Journal of business ethics : JOBE
26
Management science : journal of the Institute for Operations Research and the Management Sciences
23
Journal of public economic theory
21
Economic inquiry : journal of the Western Economic Association International
19
Public finance review : PFR
17
The journal of socio-economics
17
Applied economics
16
Psychology & marketing
16
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
15
Journal of marketing
15
Oxford economic papers
15
Journal of business ethics : JBE
14
La Revue du MAUSS semestrielle
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Marketing letters : a journal of research in marketing
13
The American economic review
13
The economic journal : the journal of the Royal Economic Society
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Applied economics letters
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European economic review : EER
12
Games and economic behavior
12
Journal of behavioral decision making
12
Journal of consumer research : JCR ; an interdisciplinary bimonthly
11
Public choice
11
American economic journal : a journal of the American Economic Association
10
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ECONIS (ZBW)
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1
Donor happiness comes from afar : the role of donation beneficiary social distance and benevolence
Das, Gopal
;
Van Esch, Patrick
;
Jain, Shailendra Pratap
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 865-880
Persistent link: https://www.econbiz.de/10014451306
Saved in:
2
Are people less generous after a family member gives to charity? : the interaction of self-construal and relationship type
Zhao, Xiaohong
;
Cai, Fengyan
;
Yang, Zhiyong
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 398-416
Persistent link: https://www.econbiz.de/10014316615
Saved in:
3
Charitable maximizers : the impact of the maximizing mindset on donations to human recipients
Ma, Jingjing
;
Lin, Yu
;
Ein-Gar, Danit
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 417-434
Persistent link: https://www.econbiz.de/10014316618
Saved in:
4
How does regulatory monitoring of cause marketing affect firm behavior and donations to charity?
Kopalle, Praveen K.
;
Krishna, Aradhna
;
Rajan, Uday
;
Wang, Yu
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 947-966
Persistent link: https://www.econbiz.de/10013399706
Saved in:
5
How donor's regulatory focus changes the effectiveness of a sadness-evoking charity appeal
Choi, Jungsil
;
Park, Hyun Young
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
3
,
pp. 749-769
Persistent link: https://www.econbiz.de/10012939501
Saved in:
6
Opposites attract : impact of background color on effectiveness of emotional charity appeals
Choi, Jungsil
;
Li, Yexin Jessica
;
Rangan, Priyamvadha
; …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 644-660
Persistent link: https://www.econbiz.de/10012494708
Saved in:
7
Assimilation-contrast theory in action : operationalization and managerial impact in a fundraising context
De Bruyn, Arnaud
;
Prokopec, Sonja
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 367-381
Persistent link: https://www.econbiz.de/10011734865
Saved in:
8
Cause-related marketing is not always less favorable than corporate philanthropy : the moderating role of self-construal
Chen, Zengxiang
;
Huang, Yunhui
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 868-880
Persistent link: https://www.econbiz.de/10011634090
Saved in:
9
To retain? To upgrade? : the effects of direct mail on regular donation behavior
Thomas, Suman Ann
;
Feng, Shanfei
;
Krishnan, Trichy V.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
1
,
pp. 48-63
Persistent link: https://www.econbiz.de/10010517012
Saved in:
10
Hide the light or let it shine? : examining the factors influencing the effect of publicizing donations on donors' happiness
Wang, Xia
;
Tong, Luqiong
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 418-424
Persistent link: https://www.econbiz.de/10011428895
Saved in:
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