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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
11
International journal of hospitality management
8
Journal of retailing and consumer services
6
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Asia Pacific journal of marketing and logistics
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European journal of marketing
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Technological forecasting & social change : an international journal
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The journal of brand management : an international journal
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of service management
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Management Dynamics in the Knowledge Economy Journal
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Organizational Behavior and Human Decision Processes
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Psychology & marketing
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Social Science & Medicine
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The Cornell hospitality quarterly
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Tourism review
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Business horizons
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CEB working paper / Université Libre de Bruxelles, Solvay Brussels School of Economics and Management, Centre Emile Bernheim
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Contemporary accounting research : the journal of the Canadian Academic Accounting Association
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Econ Journal Watch
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European journal of marketing : EJM
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European management review : EMR
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of advertising : the review of marketing communications
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International journal of consumer studies
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International journal of contemporary hospitality management
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International journal of organizational analysis
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International journal of selection and assessment : IJSA
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International marketing review
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Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics)
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Journal of behavioral and experimental economics
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Journal of business and psychology
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Using different advertising humor appeals to generate firm-level
warmth
and competence impressions
Hoang, Chi
;
Knöferle, Klemens
;
Warlop, Luk
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 741-759
Persistent link: https://www.econbiz.de/10014451245
Saved in:
2
Emotional support from a digital assistant in technology-mediated services : effects on customer satisfaction and behavioral persistence
Gelbrich, Katja
;
Hagel, Julia Sarah
;
Orsingher, Chiara
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 176-193
Persistent link: https://www.econbiz.de/10012506524
Saved in:
3
Universal dimensions of individuals' perception : revisiting the operationalization of
warmth
and competence with a mixed-method approach
Halkias, Georgios
;
Diamantopoulos, Adamantios
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
4
,
pp. 714-736
Persistent link: https://www.econbiz.de/10012494712
Saved in:
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