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~isPartOf:"International journal of services and operations management"
~person:"Abu Bakar Sade"
~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Betriebliche Wertschöpfung
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Brand image
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Brand management
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Consumer behaviour
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Customer satisfaction
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Customer value
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Dienstleistungsqualität
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Dienstleistungssektor
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Einzelhandel
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Hypermarket
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Malaysia
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Markenimage
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Retail trade
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SB-Warenhaus
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Service quality
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Value creation
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brand personality
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brand value
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experience
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hypermarket
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hypermarket service
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personality
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retail
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service
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value
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value chain
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International journal of services and operations management
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Examining the service value chain of hypermarket retail brand value in Malaysia
Hasliza Hassan
;
Muhammad Sabbir Rahman
;
Abu Bakar Sade
- In:
International journal of services and operations management
34
(
2019
)
3
,
pp. 405-420
Persistent link: https://www.econbiz.de/10012159145
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