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~isPartOf:"International mergers and acquisitions"
~subject:"Firmenimage"
~subject:"Markenartikel"
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Integration der Corporate Brand bei M&A
Brockdorff-Doutreval, Benita
- In:
International mergers and acquisitions
,
(pp. 89-112)
.
2005
Persistent link: https://www.econbiz.de/10003120271
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M&A impact on brand names in the new economy
Abouzeedan, Adli
- In:
International mergers and acquisitions
,
(pp. 113-142)
.
2005
Persistent link: https://www.econbiz.de/10003120281
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3
Creating a global brand in a brandless industry : the case of LNM ISPAT
Voinea, Liviu
- In:
International mergers and acquisitions
,
(pp. 143-159)
.
2005
Persistent link: https://www.econbiz.de/10003120422
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