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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of service research : JSR"
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Search: "Customer relationship management"
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Beziehungsmarketing
819
Relationship marketing
819
Consumer behaviour
433
Konsumentenverhalten
433
Customer satisfaction
189
Kundenzufriedenheit
189
Dienstleistungsqualität
153
Service quality
153
Brand management
150
Markenführung
150
Social Web
122
Social web
122
Brand image
113
Markenimage
113
Customer integration
107
Kundenintegration
106
Internet marketing
96
Online-Marketing
96
Lieferantenmanagement
88
Supplier relationship management
88
Brand
78
Customer value
78
Kundenwert
78
Markenartikel
74
Marketing management
53
Marketingmanagement
53
Beschwerdemanagement
52
Complaint management
52
Emotion
52
Einzelhandel
50
Retail trade
50
Customer service
49
Innovation
49
Kundenservice
49
Online retailing
49
Online-Handel
49
Confidence
48
Dienstleistungssektor
48
Service industry
48
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48
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815
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4
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816
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816
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7
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7
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3
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2
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2
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1
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819
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Verhoef, Peter C.
11
Ko, Eunju
8
Balaji, M. S.
7
Brodie, Roderick J.
7
Kim, Kyung Hoon
7
Beatty, Sharon E.
6
Hollebeek, Linda D.
6
Roy, Sanjit
6
Sesé, F. Javier
6
Agnihotri, Raj
5
Aksoy, Lerzan
5
Eisingerich, Andreas B
5
Malthouse, Edward C.
5
McLean, Graeme J.
5
Noble, Stephanie M.
5
Parasuraman, A.
5
Wangenheim, Florian von
5
Akter, Shahriar
4
Babin, Barry J.
4
Bijmolt, Tammo H. A.
4
Bolton, Ruth N.
4
Chan, Kimmy Wa
4
Chebat, Jean-Charles
4
Evanschitzky, Heiner
4
Grewal, Dhruv
4
Gupta, Suraksha
4
Gustafsson, Anders
4
Keiningham, Timothy
4
Krafft, Manfred
4
Kukar-Kinney, Monika
4
Kumar, V.
4
Larivière, Bart
4
Lemon, Katherine N.
4
McColl-Kennedy, Janet R.
4
Polo-Redondo, Yolanda
4
Ruyter, Ko de
4
Schumann, Jan Hendrik
4
Sharma, Piyush
4
Veloutsou, Cleopatra
4
Walsh, Gianfranco
4
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Published in...
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Journal of business research : JBR
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of service research : JSR
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
193
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
163
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of hospitality marketing & management
115
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Springer eBook Collection / Business and Economics
79
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
819
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1
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1
Is it time for marketing to reappraise B2C relationship management? : the emergence of a new loyalty paradigm through blockchain technology
Treiblmaier, Horst
;
Petrozhitskaya, Elena
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014287548
Saved in:
2
Technology readiness of B2B firms and AI-based
customer
relationship
management
capability for enhancing social sustainability performance
Muhammad Sabbir Rahman
;
Bag, Surajit
;
Gupta, Shivam
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534254
Saved in:
3
The maturity of relationship management and firm performance : a step toward relationship management middle-range theory
Deszczyński, Bartosz
;
Beręsewicz, Maciej
- In:
Journal of business research : JBR
135
(
2021
),
pp. 358-372
Persistent link: https://www.econbiz.de/10012647878
Saved in:
4
AI and digitalization in relationship management : impact of adopting AI-embedded CRM system
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
150
(
2022
),
pp. 437-450
Persistent link: https://www.econbiz.de/10013365740
Saved in:
5
"Good times - bad times" : relationship marketing through business cycles
Mora Cortez, Roberto
;
Johnston, Wsley J.
;
Ehret, Michael
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014332158
Saved in:
6
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
7
Compensating for interpersonal relationships with brand relationships : a two-dimensional view
Jang, Eunyoung
;
Arens, Zachary G.
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014229199
Saved in:
8
Digitalizing customer journeys in B2B markets
Lundin, Lisa
;
Kindström, Daniel
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014229582
Saved in:
9
Impact of socioeconomic values collaboration on performance in franchising
Dubey, Vivek Kumar
;
Matthes, Joseph M.
;
Saini, Amit
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014302533
Saved in:
10
Innovation activity and the outcomes of B2C, B2B, and B2G E-Commerce in EU countries
Škare, Marinko
;
Gavurova, Beata
;
Rigelsky, Martin
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303686
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