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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of international marketing"
~subject:"Ursprungsregeln"
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Search: subject_exact:"Herkunftsbezeichnung"
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Ursprungsregeln
Designation of origin
63
Herkunftsbezeichnung
63
Brand image
43
Markenimage
43
Consumer behaviour
42
Konsumentenverhalten
42
Brand management
23
Markenführung
23
Brand
15
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Rules of origin
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Internationales Marketing
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country of origin
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China
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National culture
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Tourismus
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Country image
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Country of origin
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Country-of-origin
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Urlaubsverhalten
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Consumer ethnocentrism
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Destination image
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Emerging economies
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Emotion
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Schwellenländer
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Bartikowski, Boris
2
Diamantopoulos, Adamantios
2
Mandler, Timo
2
Azzari, Vitor
1
Balabanis, George
1
Bartsch, Fabian
1
Bloemer, Johanna M.
1
Brijs, Kris
1
Carneiro, Jorge Manoel Teixeira
1
Davies, Gary
1
Du, Yunzhou
1
Eng, Teck Yong
1
Faria, Flávio Silva
1
Fastoso, Fernando
1
Fong, Cher Min
1
Gierl, Heribert
1
Guissoni, Leandro Angotti
1
Hamzaoui-Essoussi, Leila
1
Herz, Marc
1
Herz, Marc Florian
1
Hur, Jungyun
1
Kasper, Hans D. P.
1
Kim, Kyungae
1
Lee, Chun-ling
1
Melewar, T. C.
1
Merunka, Dwight
1
Michelson, Grant
1
Ozdemir, Sena
1
Qiao, Jiayu
1
Rodrigues, Jonny Mateus
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Samiee, Saeed
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Scornavacca, Eusebio
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Skinner, Heather
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Stathopoulou, Anastasia
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Suh, Yong Gu
1
Won, Sungbin
1
Zambaldi, Felipe
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Journal of business research : JBR
Journal of international marketing
Journal of international consumer marketing
12
International marketing review
10
Journal of global marketing
9
Asia Pacific journal of marketing and logistics
7
Journal of retailing and consumer services
5
The journal of brand management : an international journal
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
IDE discussion papers
3
Journal of euromarketing
3
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
Journal of promotion management : JPM
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Asia Pacific business review
2
CESifo Working Paper
2
Cege discussion paper
2
Country of origin effect : looking back and moving forward
2
Discussion papers / CEPR
2
International business and economics research journal
2
International business review : the official journal of the European International Business Academy
2
International journal of business & management : IJoBM
2
International journal of business and globalisation : IJBG
2
International journal of commerce and management
2
International journal of consumer studies
2
International journal of emerging markets
2
International journal of management and economics
2
Journal of African trade : official journal of the African Export-Import Bank
2
Journal of fashion marketing and management
2
Journal of food products marketing
2
Journal of industry, competition and trade
2
Journal of strategic marketing
2
Journal of world trade : law, economic policy, public policy
2
Market : review for marketing theory and practice
2
Marketing intelligence & planning
2
Marketing letters : a journal of research in marketing
2
Münchener Wirtschaftswissenschaftliche Beiträge : VWL ; discussion papers
2
NBER working paper series
2
RIETI discussion paper
2
The origins of goods : rules of origin in regional trade agreements
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ECONIS (ZBW)
15
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1
Are brands re-evaluated when consumers learn about brand origin misperceptions? : outcomes, processes, and contingent effects
Mandler, Timo
;
Bartsch, Fabian
;
Zeugner-Roth, Katharina …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304110
Saved in:
2
Brand origin effects during economic declines : evidence from an emerging market
Azzari, Vitor
;
Zambaldi, Felipe
;
Guissoni, Leandro Angotti
- In:
Journal of international marketing
31
(
2023
)
2
,
pp. 25-42
Persistent link: https://www.econbiz.de/10014294037
Saved in:
3
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
4
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
5
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
6
I use it but will tell you that I don't : consumers' country-of-origin cue usage denial
Herz, Marc
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
25
(
2017
)
2
,
pp. 52-71
Persistent link: https://www.econbiz.de/10011709607
Saved in:
7
Consumers' cognitive and affective responses to brand origin misclassifications : does confidence in brand origin identification matter?
Mandler, Timo
;
Won, Sungbin
;
Kim, Kyungae
- In:
Journal of business research : JBR
80
(
2017
),
pp. 197-209
Persistent link: https://www.econbiz.de/10011771497
Saved in:
8
Cultural appropriation and the country of origin effect
Suh, Yong Gu
;
Hur, Jungyun
;
Davies, Gary
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2721-2730
Persistent link: https://www.econbiz.de/10011506826
Saved in:
9
Quest for purposefully designed conceptualization of the country-of-origin image construct
Carneiro, Jorge Manoel Teixeira
;
Faria, Flávio Silva
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4411-4420
Persistent link: https://www.econbiz.de/10011554670
Saved in:
10
Brand origin and country of production congruity : evidence from the UK and China
Eng, Teck Yong
;
Ozdemir, Sena
;
Michelson, Grant
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5703-5711
Persistent link: https://www.econbiz.de/10011597462
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