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~isPartOf:"Journal of business research : JBR"
~subject:"Brand management"
~subject:"Online retailing"
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Search: "Customer relationship management"
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Brand management
Online retailing
Beziehungsmarketing
624
Relationship marketing
624
Consumer behaviour
338
Konsumentenverhalten
338
Customer satisfaction
136
Kundenzufriedenheit
136
Markenführung
132
Dienstleistungsqualität
103
Service quality
103
Brand image
100
Markenimage
100
Social Web
91
Social web
91
Customer integration
83
Kundenintegration
82
Lieferantenmanagement
79
Supplier relationship management
79
Brand
70
Markenartikel
66
Internet marketing
65
Online-Marketing
65
Customer value
53
Kundenwert
53
Marketing management
45
Marketingmanagement
45
Innovation
44
Einzelhandel
43
Retail trade
43
Emotion
41
Beschwerdemanagement
38
Complaint management
38
Confidence
37
Vertrauen
37
Online-Handel
36
Social media
35
Loyalty
34
B-to-B-Marketing
33
Business-to-business marketing
33
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164
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164
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Kim, Kyung Hoon
4
Ko, Eunju
4
Veloutsou, Cleopatra
4
Aiello, Gaetano
3
Andreini, Daniela
3
Black, Iain
3
Pedeliento, Giuseppe
3
Roy, Sanjit
3
Zarantonello, Lia
3
Balaji, M. S.
2
Bazi, Saleh
2
Bose, Sunny
2
Fetscherin, Marc
2
Filieri, Raffaele
2
Gorton, Matthew
2
Hajli, Nick
2
Harrigan, Paul
2
Hellström, Daniel
2
Hjort, Klas
2
Japutra, Arnold
2
McLean, Graeme J.
2
Molinillo, Sebastian
2
Mrad, Mona
2
Orth, Ulrich R.
2
Richard, Marie-Odile
2
Rose, Gregory
2
Sharifah Faridah Syed Alwi
2
Solerio, Chiara
2
Vakulenko, Yulia
2
Wang, Shuman
2
Abdullahi, Hassana
1
Abosag, Ibrahim
1
Acquila-Natale, Emiliano
1
Agarwal, James
1
Agarwal, Manoj Kumar
1
Ahmad, Fayez
1
Ahmed, Zafar U.
1
Akrout, Houcine
1
Alatalo, Sari
1
Alavi, Sascha
1
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Journal of business research : JBR
Journal of retailing and consumer services
182
The journal of product & brand management
100
The journal of brand management : an international journal
83
International journal of hospitality management
46
International journal of internet marketing and advertising : IJIMA
39
Asia Pacific journal of marketing and logistics
38
Cogent business & management
33
SpringerLink / Bücher
33
Industrial marketing management : the international journal for industrial and high-tech firms
32
Marketing intelligence & planning
32
Psychology & marketing
32
International journal of electronic marketing and retailing : IJEMR
29
Journal of strategic marketing
28
Journal of promotion management : innovations in planning and applied research
27
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
27
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
26
European journal of marketing : EJM
24
International journal of contemporary hospitality management
23
Journal of internet commerce
23
Journal of retailing
23
International journal of retail & distribution management
22
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
21
Journal of hospitality marketing & management
21
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
20
Journal of travel and tourism marketing
20
The journal of services marketing
20
International journal of retail and distribution management
19
The service industries journal
18
Electronic commerce research
17
International journal of business information systems : IJBIS
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Journal of marketing
17
Tourism management : research, policies, practice
17
International journal of e-business research : an official publication of the Information Resources Management Association
16
International journal of electronic commerce : IJEC
16
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
16
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
16
Journal of the Academy of Marketing Science
16
Business horizons
14
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ECONIS (ZBW)
164
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1
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
2
Compensating for interpersonal relationships with brand relationships : a two-dimensional view
Jang, Eunyoung
;
Arens, Zachary G.
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014229199
Saved in:
3
Innovation activity and the outcomes of B2C, B2B, and B2G E-Commerce in EU countries
Škare, Marinko
;
Gavurova, Beata
;
Rigelsky, Martin
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303686
Saved in:
4
Masstige marketing : a scale development and validity study
Ishaq, Muhammad Ishtiaq
;
Raza, Ali
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368192
Saved in:
5
Ripping off regular consumers? : the antecedents and consequences of consumers' perceptions of e-commerce platforms' digital power abuse
Chen, Qian
;
Wang, Yumeng
;
Gong, Yeming
;
Liu, Shan
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014368198
Saved in:
6
Would you forgive me? : from perceived justice and complaint handling to customer forgiveness and brand credibility-symmetrical and asymmetrical perspectives
Ali, Faizan
;
El-Manstrly, Dahlia
;
Ghazanfar Ali Abbasi
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014368203
Saved in:
7
An empirical examination of human brand authenticity as a driver of brand love
Osorio, Maria Lucila
;
Centeno, Edgar
;
Cambra-Fierro, Jesus
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014332150
Saved in:
8
Empowerment of human brands : brand meaning co-creation on digital engagement platforms
Anderski, Matthias
;
Griebel, Lars
;
Stegmann, Pascal
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380319
Saved in:
9
Transferring in-store experience to online : An omnichannel strategy for DIY customers' enhanced brand resonance and co-creative actions
Suh, Taewon
;
Moradi, Masoud
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434840
Saved in:
10
Measuring brand hate in a cross-cultural context : Emic and Etic scale development and validation
Akrout, Houcine
;
Mrad, Mona
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013468640
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