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~isPartOf:"Journal of business-to-business marketing"
~person:"Bruns, Katherina"
~person:"Edvardsson, Bo"
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Journal of business-to-business marketing
International journal of quality and service sciences
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Marketing theory
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Journal of service management
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Business & Information Systems Engineering
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Designing for service : key issues and new directions
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Driving service productivity : value-creation through innovation
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Industrial marketing management : the international journal for industrial and high-tech firms
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Managing consumer services : factory or theater?
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Marketing : ZFP ; journal of research and management
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Wirtschaftsinformatik : WI ; Organ der Fachbereichs Wirtschaftsinformatik der Gesellschaft für Informatik e.V. und der Wissenschaftlichen Kommission Wirtschaftsinformatik im Verband der Hochschullehrer für Betriebswirtschaft e.V.
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Service business development in small- to medium-sized equipment manufacturers
Paiola, Marco
;
Gebauer, Heiko
;
Edvardsson, Bo
- In:
Journal of business-to-business marketing
19
(
2012
)
1
,
pp. 33-66
Persistent link: https://www.econbiz.de/10009522905
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