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~isPartOf:"Journal of business-to-business marketing"
~subject:"Beziehungsmarketing"
~subject:"Innovationsmanagement"
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Beziehungsmarketing
Innovationsmanagement
Betriebliche Wertschöpfung
15
Value creation
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Lieferantenmanagement
10
Supplier relationship management
10
B-to-B-Marketing
5
Business-to-business marketing
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Customer integration
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Kundenintegration
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business marketing
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Customer value
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Kundenwert
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Unternehmensnetzwerk
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industrial marketing
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Marketing theory
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Marketingtheorie
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Service-Dominant Logic
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Service-dominant logic
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value creation
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Digitalisierung
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Taiwan
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Unternehmenskooperation
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innovation
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structural equation modeling
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value co-creation
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Alnakhli, Hayam
1
Anderson, James C.
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Hessling, Victoria
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Hughes, Tim
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Inyang, Aniefre Eddie
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Itani, Omar S.
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Kirchberger, Markus
1
Lee, Heesang
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Park, Changhyun
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Roxenhall, Tommy
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Journal of business-to-business marketing
Journal of business research : JBR
60
Industrial marketing management : the international journal for industrial and high-tech firms
48
Technological forecasting & social change : an international journal
32
Journal of retailing and consumer services
23
The journal of business & industrial marketing
21
SpringerLink / Bücher
20
The journal of services marketing
19
Journal of strategic marketing
18
The service industries journal
16
Journal of service management
15
Technovation : the international journal of technological innovation, entrepreneurship and technology management
15
Journal of open innovation : technology, market, and complexity
13
International journal of technology management : IJTM
12
Management decision : MD
12
International journal of hospitality management
11
Marketing theory
11
Research policy : policy, management and economic studies of science, technology and innovation
11
California management review
10
International journal of innovation management
9
Service business
9
Tourism management : research, policies, practice
9
AMS review : official publication of the Academy of Marketing Science
8
Business horizons
8
International journal of production economics
7
Journal of service research : JSR
7
Journal of service theory and practice : JSTP
7
Journal of the Academy of Marketing Science
7
Strategy & leadership : a publication of Strategic Leadership Forum
7
Administrative Sciences : open access journal
6
Business process management journal
6
European management journal
6
International entrepreneurship and management journal
6
International journal of contemporary hospitality management
6
International journal of services and operations management
6
Journal of marketing management : MM
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Springer eBook Collection
6
The TQM journal : the international review of organizational improvement
6
African journal of science, technology, innovation and development : AJSTID
5
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1
Relationship commitment and value creation in sponsorship relationships
Hessling, Victoria
;
Åsberg, Malin
;
Roxenhall, Tommy
- In:
Journal of business-to-business marketing
25
(
2018
)
2
,
pp. 137-160
Persistent link: https://www.econbiz.de/10011873889
Saved in:
2
The role of salespeople in value co-creation and its impact on sales performance
Alnakhli, Hayam
;
Inyang, Aniefre Eddie
;
Itani, Omar S.
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 347-367
Persistent link: https://www.econbiz.de/10012802196
Saved in:
3
The impact of client-professional relationships in ex ante value creation : a service-dominant logic perspective
Skjølsvik, Tale
- In:
Journal of business-to-business marketing
24
(
2017
)
3
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011763039
Saved in:
4
How technology-based startups can use customer value propositions to gain pilot customers
Kirchberger, Markus
;
Wouters, Marc
;
Anderson, James C.
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 353-374
Persistent link: https://www.econbiz.de/10012392044
Saved in:
5
Marketing agency/client service-for-service provision in an age of digital transformation
Hughes, Tim
;
Vafeas, Mario
- In:
Journal of business-to-business marketing
26
(
2019
)
3/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10012196308
Saved in:
6
Value co-creation processes : early stages of value chains involving high-tech business markets : Samsung-Qualcomm semiconductor foundry businesses
Park, Changhyun
;
Lee, Heesang
- In:
Journal of business-to-business marketing
22
(
2015
)
3
,
pp. 229-252
Persistent link: https://www.econbiz.de/10011413362
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