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~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
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~subject:"Value creation"
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Value creation
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Research
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Practices for network management : in search of collaborative advantage
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The business of gamification : a critical analysis
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Fanclubs der Nationalmannschaften im deutschen Teamsport : Value Co-Creation zwischen Kommerzialisierung und Fankultur
Fritz, Gerald
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2019
Persistent link: https://www.econbiz.de/10011949776
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Der Wertschöpfungsbeitrag von Corporate Publishing : Effekte formaler und inhaltlicher Gestaltungsmerkmale von Kundenmagazinen
Haumer, Florian
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2013
Persistent link: https://www.econbiz.de/10009754071
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