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Search: "Kulturelle Identität"
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Cultural identity
56
Kulturelle Identität
56
Consumer behaviour
47
Konsumentenverhalten
47
Comparison
15
Vergleich
15
National culture
12
Nationalkultur
12
USA
10
United States
10
International marketing
8
Internationales Marketing
8
Social values
8
Soziale Werte
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Culture
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Luxury goods
7
Luxusgüter
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Personality psychology
7
Persönlichkeitspsychologie
7
Brand management
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Ethnic group
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Ethnische Gruppe
6
Markenführung
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Advertising
5
Brand image
5
Collectivism
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Corporate culture
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Globalisierung
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Globalization
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Kollektivismus
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Kultur
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Markenimage
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Perception
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Social Web
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Social web
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Unternehmenskultur
5
Wahrnehmung
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Werbung
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China
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India
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56
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57
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57
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Mooij, Marieke K. de
3
Chandrasekara, Ruwangi
2
Khare, Arpita
2
Manrai, Ajay K.
2
Nguyen Thi Cam Le
2
Sharma, Piyush
2
Vo Thi Quy
2
Wijetunga, Dinuka
2
Aliyev, Farhad
1
Altukhov, Sergey
1
Argan, Metin
1
Atik, Deniz
1
Atkinson, Peter
1
Barakat, Areeg
1
Beniflah, Jake
1
Besbes, Alia
1
Bizarrias, Flávio Santino
1
Bodet, Guillaume
1
Calantone, Roger J.
1
Chebat, Jean-Charles
1
Cherian, Joseph A.
1
Chikweche, Tendai
1
Chung, Christina
1
Chéron, Emmanuel J.
1
Cleveland, Mark
1
Cooley, Delonia O.
1
Cucato, Jussara da S. T.
1
Cude, Brenda J.
1
Dimoka, Angelika
1
Dogruel, Leyla
1
Donthu, Naveen
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Duong, Giang Huong
1
Díaz Loving, Rolando
1
Ekici, Ahmet
1
Fazli-Salehi, Reza
1
Fernandes, Daniel Von der Heyde
1
Gavish, Yossi
1
Gliniecka, Martyna
1
Goodrich, Kendall
1
Gopalakrishna, Pradeep
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Journal of international consumer marketing
Journal of business ethics : JOBE
239
Journal of business research : JBR
216
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
107
The international journal of human resource management
95
SpringerLink / Bücher
82
Harvard business review : HBR
77
Discussion paper series / IZA
66
International business review : the official journal of the European International Business Academy
63
Journal of organizational change management
59
Human relations
58
International journal of hospitality management
58
International journal of cross cultural management : CCM
54
Journal of world business : JWB
53
Corporate communications : an international journal
52
Springer eBook Collection
52
European journal of international management : EJIM
51
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
51
Management international review : mir ; journal of international business
51
Business horizons
50
Journal of management inquiry
48
The journal of brand management : an international journal
48
NBER working paper series
46
Cogent business & management
45
International marketing review
43
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
43
Industrial marketing management : the international journal for industrial and high-tech firms
42
Journal of international marketing
42
Journal of knowledge management
42
Academy of Management journal : AMJ
41
Discussion paper / Centre for Economic Policy Research
41
Cross cultural management : an international journal
40
International journal of organizational analysis
40
Working paper / National Bureau of Economic Research, Inc.
40
The journal of management development
39
Leadership & organization development journal
38
IZA Discussion Paper
37
Scandinavian journal of management
37
Journal of East European management studies : JEEMS
36
Management communication quarterly : an international journal
36
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ECONIS (ZBW)
57
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1
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
2
The influence of ethnic identity on consumer behavior : Filipino and Lao consumers in Australia
Intharacks, Jamealla
;
Chikweche, Tendai
;
Stanton, John
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10014321452
Saved in:
3
Luxury values perceptions in Chinese and English : deviation from national cultures
Ho, Nga-Ki Mavis
- In:
Journal of international consumer marketing
34
(
2022
)
3
,
pp. 255-269
Persistent link: https://www.econbiz.de/10013361415
Saved in:
4
Is cause-related marketing all the same for different cultures?
Mora, Elísabet
;
Küster, Inés
;
Vila, Natalia
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014515023
Saved in:
5
The interaction of product attractiveness and decision-making style on consumer purchase intention : a cultural moderation perspective
Soler-Anguiano, Francisco Leonardo
;
Zeelenberg, Marcel
; …
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 19-29
Persistent link: https://www.econbiz.de/10014321437
Saved in:
6
Nuances in identity formation for consumers in non-Western markets
Chandrasekara, Ruwangi
;
Wijetunga, Dinuka
;
Jayakody, …
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 127-146
Persistent link: https://www.econbiz.de/10014321460
Saved in:
7
Strengthening sponsorship fit : testing for the influence of sponsor category and national culture
Rajabi, Asieh Ghorbanian
;
Martinent, Guillaume
; …
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 234-255
Persistent link: https://www.econbiz.de/10014321469
Saved in:
8
Xenocentrism, ethnocentrism, and global culture influence on consumer preference for global and local brands
Cucato, Jussara da S. T.
;
Bizarrias, Flávio Santino
; …
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 351-366
Persistent link: https://www.econbiz.de/10014321486
Saved in:
9
The impact of consumers' ethnic disidentification and cosmopolitanism on multicultural advertising
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Madadi, Rozbeh
; …
- In:
Journal of international consumer marketing
35
(
2023
)
4
,
pp. 388-403
Persistent link: https://www.econbiz.de/10014321490
Saved in:
10
Demystifying horizontal/vertical cultural difference in green consumption : a cross-cultural comparative study
Ur Rahman, Saleem
;
Luomala, Harri T.
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 543-558
Persistent link: https://www.econbiz.de/10012650583
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