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~isPartOf:"Journal of the Academy of Marketing Science"
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Journal of the Academy of Marketing Science
Strategic organization
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Why should we bother? : what are configurations for?
Hinings, Christopher R.
- In:
Strategic organization
16
(
2018
)
4
,
pp. 499-509
Persistent link: https://www.econbiz.de/10011978101
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2
Ensuring international competitiveness : a configurative approach to foreign marketing subsidiaries
Homburg, Christian
;
Fürst, Andreas
;
Kuehnl, Christina
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
2
,
pp. 290-312
Persistent link: https://www.econbiz.de/10009524885
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