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~isPartOf:"Journal of the Academy of Marketing Science"
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Journal of the Academy of Marketing Science
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ERIM report series research in management
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ERIM Report Series Research in Management
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Services management : an integrated approach
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The value of context-specific studies for marketing
Stremersch, Stefan
;
González, Jorge
;
Valenti, Albert
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
1
,
pp. 50-65
Persistent link: https://www.econbiz.de/10013493135
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