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~isPartOf:"Marketing : ZFP ; journal of research and management"
~person:"Wiedmann, Klaus-Peter"
~person:"Woodside, Arch G."
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Consumer behaviour
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Musikwirtschaft
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Wiedmann, Klaus-Peter
Woodside, Arch G.
Gierl, Heribert
17
Walsh, Gianfranco
9
Wagner, Udo
6
Gröppel-Klein, Andrea
5
Schramm-Klein, Hanna
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Swoboda, Bernhard
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Wilken, Robert
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Boztuğ, Yasemin
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Marketing : ZFP ; journal of research and management
Schriftenreihe Marketing, Management
18
Psychology & marketing
13
Journal of business research : JBR
10
Advances in culture, tourism and hospitality research
5
The journal of brand management : an international journal
5
Arbeitspapier / Institut für Marketing, Universität Mannheim
4
Australasian marketing journal
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Emerald insight
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of business ethics : JOBE
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing communications
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Journal of retailing and consumer services
2
Luxury marketing : a challenge for theory and practice
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Schriftenreihe Marketing Management
2
The journal of product & brand management
2
Advertising and consumer psychology conferences
1
Consumer behavior in tourism and hospitality research
1
Consumer psychology in a social media world
1
Consumption culture in Europe : insight into the beverage industry
1
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
1
European journal of marketing : EJM
1
Fuzzy methods for customer relationship management and marketing : applications and classifications
1
Ganzheitliches Marketing und Management
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business and economics
1
International journal of consumer studies
1
International journal of retail & distribution management
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International marketing review
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Journal of advertising research
1
Journal of customer behaviour
1
Journal of fashion marketing and management
1
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
1
Journal of general management
1
Journal of global fashion marketing : JGfM
1
Journal of macromarketing
1
Journal of marketing theory and practice
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
4
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1
Die Identifizierung von eMavens auf Internet-Musik-Sites : Ergebnisse einer empirischen Untersuchung zur Online-Mundwerbung
Walsh, Gianfranco
;
Wiedmann, Klaus-Peter
;
Frenzel, Tobias
; …
- In:
Marketing : ZFP ; journal of research and management
27
(
2005
)
1
,
pp. 41-54
Persistent link: https://www.econbiz.de/10002571412
Saved in:
2
Reiseverkaufsfernsehen als neuer Distributionskanal im Tourismus : Analyse des Zuschauerverhaltens und Marketingimplikationen
Wiedmann, Klaus-Peter
;
Walsh, Gianfranco
;
Adam, David L.
; …
- In:
Marketing : ZFP ; journal of research and management
26
(
2004
)
2
,
pp. 109-119
Persistent link: https://www.econbiz.de/10002043744
Saved in:
3
E-commerce-relevante Verhaltensmuster als Herausforderung für das Marketing : dargestellt am Beispiel der Musikwirtschaft
Walsh, Gianfranco
;
Frenzel, Tobias
;
Wiedmann, Klaus-Peter
- In:
Marketing : ZFP ; journal of research and management
24
(
2002
)
3
,
pp. 207-223
Persistent link: https://www.econbiz.de/10001696520
Saved in:
4
Konsumentenverwirrtheit: Konstrukt und marketingpolitische Implikationen
Wiedmann, Klaus-Peter
;
Walsh, Gianfranco
;
Klee, Alexander
- In:
Marketing : ZFP ; journal of research and management
23
(
2001
)
2
,
pp. 83-99
Persistent link: https://www.econbiz.de/10001635676
Saved in:
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