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~isPartOf:"Marketing intelligence & planning"
~subject:"SME"
~type_genre:"Fallstudie"
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Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
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Business intelligence : ein Mehrwert für das Unternehmen? ; Tagungsband zum 7. Berlin-Brandenburger SAP-Forum der Fachhochschule Brandenburg am 12. Juni 2008
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The use of communication activities in the development of small to medium-sized enterprise brands
Centeno, Edgar
;
Hart, Susan
- In:
Marketing intelligence & planning
30
(
2012
)
2
,
pp. 250-265
Persistent link: https://www.econbiz.de/10009570956
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