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~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Brand"
~type_genre:"Konferenzbeitrag"
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Marketing letters : a journal of research in marketing
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Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
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IEIS 2021 : Proceedings of 8th International Conference on Industrial Economics System and Industrial Security Engineering
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International journal of retail & distribution management
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Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
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Scientific Annals of Economics and Business
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The interrelationships between brand and channel choice
Neslin, Scott A.
;
Jerath, Kinshuk
;
Bodapati, Anand
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 319-330
Persistent link: https://www.econbiz.de/10010401320
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