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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Busse, Meghan R."
~person:"Herrmann, Andreas"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Working paper / National Bureau of Economic Research, Inc.
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Customer retention in the automotive industry : quality, satisfaction and loyalty
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Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
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"The best price you'll ever get" : the 2005 employee discount pricing promotions in the US automobile industry
Busse, Meghan R.
;
Simester, Duncan
;
Zettelmeyer, Florian
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
2
,
pp. 268-290
Persistent link: https://www.econbiz.de/10003969761
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