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Operations research, Management science : OR MS ; the international literature digest
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ERIM report series research in management
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Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
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Services management : an integrated approach
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Explanatory frameworks : economics, geography, social analysis
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The connected customer : the changing nature of consumer and business markets
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D MODELING AND SYSTEMS ANALYSIS - The international takeoff of new products: The role of economics, culture, and country innovativeness Dz:170
Tellis, Gerard J.
;
Stremersch, Stefan
;
Yin, Eden
- In:
Operations research, Management science : OR MS ; the …
44
(
2004
)
2
,
pp. 165-166
Persistent link: https://www.econbiz.de/10006504289
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