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~isPartOf:"Springer texts in business and economics"
~person:"Sarstedt, Marko"
~person:"Wagner, Gert G."
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A concise guide to market research : the process, data, and methods using IBM SPSS Statistics
Sarstedt, Marko
;
Mooi, Erik
-
2019
-
Third edition
Persistent link: https://www.econbiz.de/10011806651
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Market research : the process, data, and methods using Stata
Mooi, Erik
;
Sarstedt, Marko
;
Mooi-Reci, Irma
-
2018
Persistent link: https://www.econbiz.de/10011660640
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A concise guide to market research : the process, data, and methods using IBM SPSS statistics
Sarstedt, Marko
;
Mooi, Erik
-
2014
-
2nd ed.
Persistent link: https://www.econbiz.de/10010393008
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