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~subject:"Niche marketing strategy"
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Niche marketing strategy
Nischenstrategie
11
Strategic management
6
Strategisches Management
6
Innovation
5
Technologiepolitik
5
Technology policy
5
Innovation management
3
Innovationsmanagement
3
Nachhaltige Entwicklung
3
Sustainable development
3
Innovation diffusion
2
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2
Netherlands
2
Niederlande
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Social change
2
Social economy
2
Sozialer Wandel
2
Sozialwirtschaft
2
Technischer Fortschritt
2
Technological change
2
strategic niche management
2
1970-2006
1
Automotive industry
1
Automotive market
1
Competition
1
Consumer behaviour
1
Design thinking
1
Erneuerbare Energie
1
Innovation niches
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International competition
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Internationaler Wettbewerb
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Internet marketing
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KMU
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Kfz-Industrie
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Konsumentenverhalten
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Long Tail theory
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11
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Geels, Frank W.
2
Raven, Rob P. J. M.
2
Verbong, Geert
2
Witkamp, Marten J.
2
Arghandeh Jouneghani, P.
1
Bakker, Sjoerd
1
Caniëls, Marjolein
1
Coles, Anne-Marie
1
Engels, Remko
1
Hertogh, M.J.C.M.
1
Jonkers, H.M.
1
Kemp, René
1
Lente, Harro van
1
Longhurst, Noel
1
Martínez-Torres, María del Rocío
1
Olmedilla, M.
1
Pel, Bonno
1
Piterou, Athena
1
Raven, Rob
1
Romijn, Henny
1
Royakkers, Lambèr M. M.
1
Schilpzand, Wouter F.
1
Schot, Johan
1
Schraven, D.F.J.
1
Sentic, Anton
1
Seyfang, Gill
1
Toral, S.L.
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Technology analysis & strategic management
The long tail of tourism : holiday niches and their impact on mainstream tourism
21
Research policy : policy, management and economic studies of science, technology and innovation
9
Technological forecasting & social change : an international journal
7
Tourism management : research, policies, practice
7
European business review : EBR ; the official journal of the International Management Centres, Europe
4
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
3
European journal of marketing : EJM
3
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
3
Handbook of niche marketing : principles and practice
3
Harvard-Business-Manager : das Wissen der Besten
3
Industrial and corporate change
3
International journal of sport management and marketing : IJSMM
3
International journal of sports marketing & sponsorship
3
Journal of evolutionary economics : JEE
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
Tourism planning & development
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Industry and innovation
2
Innovation: organization & management : IOM
2
International journal of automotive technology and management : IJATM
2
International journal of leisure and tourism marketing : IJLTM
2
International journal of technology, policy and management : IJTPM
2
Journal of business research : JBR
2
Journal of developmental entrepreneurship : JDE ; a publication devoted to issues concerning microenterprise development
2
Journal of fashion marketing and management
2
Journal of food products marketing
2
Journal of retailing and consumer services
2
Journal of travel and tourism marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Management information systems : mis quarterly
2
Marketing intelligence & planning
2
Mythos Strategie : mit der richtigen Strategie zur Marktführerschaft ; die Erfolgsstrategien von 15 regionalen und globalen Marktführern
2
Social-Media-Handbuch : Theorien, Methoden, Modelle
2
Structural change and economic dynamics : SC+ED
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
(1998). - XI, 346 S. : graph. Darst. - Enth. 18 Beitr.
1
Academy of Management journal : AMJ
1
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
1
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1
Design to market thinking : exploring the merits of strategic niche management in design thinking
Schraven, D.F.J.
;
Arghandeh Jouneghani, P.
;
Jonkers, H.M.
; …
- In:
Technology analysis & strategic management
35
(
2023
)
6
,
pp. 767-784
Persistent link: https://www.econbiz.de/10014301997
Saved in:
2
Between innovation and restoration : towards a critical-historicizing understanding of social innovation niches
Pel, Bonno
;
Kemp, René
- In:
Technology analysis & strategic management
32
(
2020
)
10
,
pp. 1182-1194
Persistent link: https://www.econbiz.de/10012315012
Saved in:
3
Is small really beautiful? : a review of the concept of niches in innovation
Coles, Anne-Marie
;
Piterou, Athena
;
Sentic, Anton
- In:
Technology analysis & strategic management
30
(
2018
)
8
,
pp. 895-908
Persistent link: https://www.econbiz.de/10011911813
Saved in:
4
What influences the diffusion of grassroots innovations for sustainability? : Investigating community currency niches
Seyfang, Gill
;
Longhurst, Noel
- In:
Technology analysis & strategic management
28
(
2016
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011411904
Saved in:
5
Examining the power-law distribution among eWOM communities : a characterisation approach of the Long Tail
Olmedilla, M.
;
Martínez-Torres, María del Rocío
; …
- In:
Technology analysis & strategic management
28
(
2016
)
5
,
pp. 601-613
Persistent link: https://www.econbiz.de/10011578579
Saved in:
6
Competition in a technological niche : the cars of the future
Bakker, Sjoerd
;
Lente, Harro van
;
Engels, Remko
- In:
Technology analysis & strategic management
24
(
2012
)
5
,
pp. 421-434
Persistent link: https://www.econbiz.de/10009710968
Saved in:
7
Strategic niche management of social innovations : the case of social entrepreneurship
Witkamp, Marten J.
;
Raven, Rob P. J. M.
;
Royakkers, …
- In:
Technology analysis & strategic management
23
(
2011
)
6
,
pp. 667-681
Persistent link: https://www.econbiz.de/10009709778
Saved in:
8
Translation mechanisms in socio-technical niches : a case study of Dutch river management
Raven, Rob P. J. M.
;
Verbong, Geert
;
Schilpzand, Wouter F.
- In:
Technology analysis & strategic management
23
(
2011
)
10
,
pp. 1063-1078
Persistent link: https://www.econbiz.de/10009710284
Saved in:
9
Strategic niche management and sustainable innovation journeys : theory, findings, research agenda, and policy
Schot, Johan
;
Geels, Frank W.
- In:
Technology analysis & strategic management
20
(
2008
)
5
,
pp. 537-554
Persistent link: https://www.econbiz.de/10003771528
Saved in:
10
Multi-niche analysis of dynamics and policies in Dutch renewable energy innovation journeys (1970-2006) : hype-cycles, closed networks and technology-focused learning
Verbong, Geert
;
Geels, Frank W.
;
Raven, Rob
- In:
Technology analysis & strategic management
20
(
2008
)
5
,
pp. 555-573
Persistent link: https://www.econbiz.de/10003771539
Saved in:
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